Skip to main content

Swarco and SRL team up in a deal for VMS units

UK-based SRL Traffic Systems has purchased 100 mobile variable message signs from Swarco under an agreement to boost the fleet to 500 rental units. The value of the deal at around US$2.9 million is a significant development for the UK market, said Swarco. SRL is also a manufacturer of portable and temporary traffic lights. The solar-powered signs are equipped with energy efficient LEDs capable of displaying full-colour text and images with no restrictions. SRL will be managing the signs via Swarco’s in
July 3, 2019 Read time: 2 mins
One hundred and counting: SLR brings on board VMS units from Swarco
UK-based SRL Traffic Systems has purchased 100 mobile variable message signs from Swarco under an agreement to boost the fleet to 500 rental units.


The value of the deal at around US$2.9 million is a significant development for the UK market, said 337 Swarco. SRL is also a manufacturer of portable and temporary traffic lights.

The solar-powered signs are equipped with energy efficient LEDs capable of displaying full-colour text and images with no restrictions. SRL will be managing the signs via Swarco’s intelligent Zephyr solution that enables messages to be set from anywhere and at any time, remotely.

Scheduled messages can be programmed or emergency messages displayed with ease, according to Swarco. Zephyr also enables each of the mobile units to be located and tracked via GPS, as well as monitoring power consumption and supply levels and other essential operating data.

The solution also allows information from external data sources, such as journey time through roadworks and flood warnings, to be displayed. “SRL’s aim is to grow this VMS division to 500 signs as quickly as we can,” noted Alison Spooner, commercial director at SRL Traffic Systems. SRL Traffic Systems is a manufacturer of portable and temporary traffic equipment and owns and operates one of Europe’s largest traffic light hire fleets.

The VMS are assembled at Swarco Traffic’s production UK facility in Richmond, North Yorkshire. They are delivered to SRL’s two dedicated VMS hub depots from where they are distributed to one of their 24 hire depots, said Andrew Walker, business development manager at Swarco Traffic.

For more information on companies in this article

Related Content

  • Bentley Systems expanding product range and operations
    March 20, 2019
    Bentley pushes ahead with acquisitions and partnerships Software specialist Bentley Systems is expanding its range of software products both through key acquisitions and in-house developments, as well as developing its partnerships with other firms. Two firms Bentley has bought are UK company Legion (see box) which is a leading provider of advanced pedestrian modelling software. The other acquisiation is the Swedish company Agency9, which offers city-scale digital twin cloud services that will help enabl
  • New deals between testing equipment companies are good news for customers
    May 22, 2014
    This month we report on two very different deals which see materials testing equipment companies in Italy and Australia joining forces and the result should be more competition, better machines and better prices for customers - Kristina Smith writes Italy’s CONTROLS Group has acquired Autralia’s IPC Global in a deal signed on 31 March this year.The first of two deals which see Italy and Australia joining forces came in March this year. CONTROLS Group acquired Australian material testing equipment manufactur
  • Smart vehicle tracking system from Colas and Iknaia
    April 1, 2016
    Colas and wireless systems technology specialist Iknaia have developed a sophisticated system that allows the real-time active management of diversion routes without recourse to ANPR technology. The Airscan package uses anonymous Wi-Fi and Bluetooth signals transmitted by visible devices in passing vehicles. Data is collected by sensors and relayed to variable messaging signs (VMS) which then advise road users in advance of potential delays and allow for strategic checks by maintenance teams. As part of
  • Volvo CE now offering rigid truck range
    January 11, 2018
    Volvo CE is now offering its own range of rigid haul trucks. There are four machines in the range from the 40tonne class R45D up to the top of the range R100E for the 90tonne class. The trucks have been developed with the assistance of in-house expertise at the Terex Trucks facility in Motherwell, Scotland, which Volvo CE now owns. The range is being launched initially in less regulated markets and comprises the R45D, R60D, R70D and R100E. The R60D and R70D are for the 54tonne and 65tonne payload classes