Skip to main content

UK drivers least likely to use their phones, notes Aviva survey

A survey of drivers in 13 countries found that UK drivers are least likely to say that they have used a phone while driving. Just over 10,000 drivers in Europe, North America and Asia were questioned in Aviva’s latest Consumer Attitudes Survey.
June 13, 2017 Read time: 2 mins

A survey of drivers in 13 countries found that UK drivers are least likely to say that they have used a phone while driving.

Just over 10,000 drivers in Europe, North America and Asia were questioned in Aviva’s latest Consumer Attitudes Survey.

However, one in five UK drivers said they had made a phone call while driving without using a hands-free kit, something which is now prohibited under UK law. This is compared to a global average of 48 per cent.

Drivers in the US (63%) and in China (76%) were most likely to say they had made a call while behind the wheel. In the UK, 20% of drivers admitted that they had used their phone. The average of all respondents was 48%.

In the UK, 13% of drivers said they had sent a text while driving, compared to the global average of 31 per cent, while 7% of UK motorists said they had checked or posted on social media while behind the wheel, lower than the global average of 17%.

UK motorists were also least likely to say they had taken or uploaded images on social media while driving (4% versus the global average of 14%).

By age, only 11% of those over the age of 55 admitted making a call, compared to 27% of those aged 45-54 and 26% of those aged 18-44. Some 28% of those aged 25-34 have sent a text message, while 14% of the age group have also posted on social media while driving. The survey also shows some 28% of motorists have put an address into a satellite navigation system while driving and 32% have looked at a digital or paper map.

The research was carried out between March 17 and May 1, shortly after stricter penalties were introduced in the UK for using mobile phones while driving. On March 1, the UK doubled fines to almost €228, plus increased demerit points on the offending driver’s licence.

(A)    Percentage of motorists who say they had made a call (not hands free) while driving
(B)    Percentage of motorists who say they had sent a text/message while driving
(C)    Percentage of motorists who say they had checked or posted on social media while driving

                                         (A)       (B)      (C)
UK                                    20%     13%      7%
Spain                                35%     27%     11%
France                               39%     26%      8%
Canada                              43%     26%    11%
Ireland                               45%     26%    15%
Singapore                          46%     47%     23%
Indonesia                           51%     53%     29%
Poland                               53%      18%    14%
Turkey                              53%      34%     22%
Italy                                  59%      41%    17%
India                                 60%      43%     41%
USA                                  63%      34%     22%
China                                76%      28%     11%
Global average                   48%      31%     17%




Related Content

  • Research reveals rash driving road risk for young drivers
    May 15, 2015
    Research by the RAC Foundation reveals the high risk posed by young drivers on the UK’s roads. Meanwhile the UK’s Institute of Advanced Motorists (IAM) is calling for stronger measures on drivers aged 70 or more. Young drivers aged 17-19 only account for 1.5% of the UK’s driving population but feature in 12% of crashes involving serious injuries and fatalities. Around 20% of young drivers aged 17-19 will have a crash in the first six months after passing their test according to the study. The analysis carr
  • GHSA wants more action on distracted driving
    May 5, 2021
    Some US state laws have not kept pace with technology, says lobby group StopDistractions.org
  • Aviva looks to iPhone app to cut the cost of motor insurance
    March 19, 2012
    Major UK insurance company Aviva is said to be experimenting with an iPhone app that will offer discounts on car insurance based on customer's driving speed and style, according to reports in the Daily Telegraph newspaper.
  • Improving safety for older drivers
    February 3, 2016
    A new report by the Institute of Advanced Motorists (IAM) shows that older motorists favour tighter health and ability tests on the over-70s to drive. The IAM report, Keeping Older Drivers Safe and Mobile, shows that most older drivers agree with tighter rules on checking health and suitability, even if those checks could take them off the road themselves.