Sales success for auctions in Brisbane and Atlanta

Euro Auctions reports strong sales success at recent events it has run in Brisbane, Australia and Atlanta in the US. Both auctions showed customers keen to buy secondhand machines at healthy price levels according to the firm. In Atlanta, Georgia, USA Euro Auctions continues to benefit from a good demand for used machines. Its recent plant, machinery and vehicle sale in Atlanta in late October achieved sales of US$2.72 million. This represented a 25% increase in revenue from the firm’s previous sale, whi
November 17, 2016 Read time: 2 mins
214 Euro Auctions reports strong sales success at recent events it has run in Brisbane, Australia and Atlanta in the US. Both auctions showed customers keen to buy secondhand machines at healthy price levels according to the firm.

In Atlanta, Georgia, USA Euro Auctions continues to benefit from a good demand for used machines. Its recent plant, machinery and vehicle sale in Atlanta in late October achieved sales of US$2.72 million. This represented a 25% increase in revenue from the firm’s previous sale, while the number of bidder more than doubled to 795. The firm said that online bidding was also strong. Just over half of the total number of winning bids for lots being placed via the internet using either Euro Auctions’ own site or on the popular ProxiBid or Equipment Facts auction sites.

In Brisbane meanwhile the firm’s sale of plant and machinery sale held at its Pinkenba facility near Brisbane saw a total of 599 achieve a final hammer price of A$3.646 million.

This event attracted bidder and buyer interest from over 20 countries from as far afield as Europe and North America. Close to 80% of all registered bidders were Australian, with 120 successful buyers heralded from Queensland and a further 40 residing in New South Wales. The total number of local buyers also more than doubled over previous sales with 20% of all those registering being first time participants.  

However, around 60% of participants chose to take part in the sale online although they only accounted for around a third of the total hammer price. Over 60% of the winning bidders attended the sale in person.

Looking to 2017 the next scheduled sale at the site near Brisbane will be on 23 February and there is a one day sale in Atlanta USA on 23 March. Other upcoming events comprise; a three day sale in Leeds in the UK between 25-27 January; one in Dormagen in Germany on 8-9 February; in Dromore in Northern Ireland on 17-18 February; and Zaragoza in Spain on 15 March.
Finance & Funding

For more information on companies in this article

Related Content

  • IronPlanet celebrates 14 years of online auctions
    March 28, 2014
    IronPlanet, the leading online marketplace for buying and selling used heavy equipment, is this week celebrating the 14th anniversary of its first auction. “We’re excited to celebrate 14 years of growth since our first online auction,” said Greg Owens, CEO, IronPlanet. “We have attracted more than one million registered users around the globe and sold more than US$3.5 billion of equipment over the Internet. Our success is based on our customers’ recognition that IronPlanet offers the industry’s most eff
    Read More
  • Ritchie reaches record
    March 2, 2012
    Auction firm Ritchie Bros says that it is now one of the world's largest online retailers, with Internet sales of equipment surpassing US$1 billion/year.
    Read More
  • IronPlanet sells US$26.8mn of used heavy equipment at latest global auction
    February 10, 2014
    IronPlanet, a leading online marketplace for used heavy equipment, has made a strong start to 2014, selling US$26.8 million in used heavy equipment and trucks during a global auction event held 28-31 January. The four-day auction included equipment listed in the US, Canada, Mexico and Europe. In total, 1,795 items were sold to over 1,000 buyers. Strong demand in the market was demonstrated by online bids placed from 78 different countries as well as from every US state and all 10 Canadian provinces.
    Read More
  • 5% off for customers at JCB’s silver anniversary second-hand machinery auction
    February 18, 2014
    JCB is celebrating the silver anniversary of famous second-hand machinery auction - by offering a birthday 5% discount bonus to bidders at the next sale. The company is giving the discount for every lot that goes under the hammer at the event on Tuesday 8 April 2014 at JCB’s World Headquarters in Staffordshire, central England. And unlike many auctions of its kind, the JCB Great Auction Sale also has no buyer’s premium – saving up to a further 10% for customers. Auction organiser Phil Pepper said, “Sin
    Read More

Highlighted Content