Skip to main content

Green credentials a major issue for Italian buyers of equipment

Some of the main driving forces for purchasing new construction machinery in Italy are better efficiency and green credentials in terms of emissions and noise. Intelligent machines are coming to play an increasingly central role in the sector, according to the new SaMoTer-Veronafiere survey, published ahead of the exhibition set for March. It found that 16% of users and 31% of hire firms believe green credentials are an important criterion when making purchasing decisions. Moreover, almost 4% of users
November 5, 2019 Read time: 3 mins
SaMoTer runs concurrently with Asphaltica at the Veronafiere Congress Centre in Verona, Italy, from March 21-25 (photo: SoMoTer 2017)

Some of the main driving forces for purchasing new construction machinery in Italy are better efficiency and green credentials in terms of emissions and noise.

Intelligent machines are coming to play an increasingly central role in the sector, according to the new 323 SaMoTer-Veronafiere survey, published ahead of the exhibition set for March. It found that 16% of users and 31% of hire firms believe green credentials are an important criterion when making purchasing decisions.

Moreover, almost 4% of users (with peaks of 16% in the mining sector) have replaced still-operative conventional plant with s-called smart models.

This survey involved a sample of 514 companies taking in construction companies as well as manufacturing, mining, agricultural or specialist firms.

The construction machinery fleet is estimated at 179,224 vehicles. It largely comprises earth-moving machines (66.1%), lifting equipment (20.7%), road-building (8.2%), concrete (4%) and drilling plant (1.1%). On average, 30% of these vehicles are owned by hire firms, with significant distinctions between various kinds of machine. The rental fleet ranges from as much as 61% for hoisting/lifting vehicles to 2% for concrete plant.

The manufacturing sector is the one that has most up-dated its fleet of vehicles by introducing intelligent machines, followed by large construction companies. The search for more innovative models (67.9%) was the main factor influencing the decision to prefer new technologies.

Geolocation is the most common feature sought among various machine technologies, for both user-owner and rental fleets, while benefits considered to be the most strategic by companies (67.4% of interviewees) focus on safety, as well as environmental sustainability, particularly for large construction companies, the manufacturing sector, multi-utilities and farms.

In the future, companies hope to see an increase in the strategic nature of smart technologies in coming years. Predictive maintenance is acknowledged as one of the most important today and in the future, while electrical engines, according to interviewees, will be the field seeing the most growth.

It is estimated that there are just under 120,000 users of construction machinery, of which more 70% in the earthmoving sector. On average, 78% of the fleet consists of machines purchased new, the remaining 22% being second-hand.

The share for second-hand machinery is particularly high for drilling machines, at more than 40%. For earthmoving, the figure has increased to 22%, from 7% for the 2008 survey.

The decision to resort to rental, compared to the use of owned machinery, has increased to about 30% over the past two years. Small construction companies, nurseries and farms are the business categories that make the most use of rental services.

Owned machines are used on average for 759 hours a year, compared to 281 for plant on hire. As regards earth-moving, the average figure (690 hours) is in line with the 2008 result. Analysing the composition of the machinery pool in relation to propulsion systems, the sample in question indicates a higher incidence of obsolete machines (Stage I and II) among concrete and drilling plant. Earthmoving and road machinery, on the other hand, boast around one-third of the machinery pool in Stages IV and V (recently added).

The average age is around 11 years, albeit with some distinctions: road and earthmoving machines have an average age of around 10 years, while for lifting/hoisting machines the figure is more than 14 years. Among operators, the “youngest” machine pool involves companies operating in waste collection and disposal, excavations and demolitions, as well as large construction companies; the “oldest” are operated small construction companies.


323 SaMoTer runs concurrently with 160 Asphaltica at the Veronafiere Congress Centre from 21-25 March.

For more information on companies in this article

Related Content

  • Asphalt plant for Turkish highway project
    June 27, 2018
    An asphalt plant from Ammann is playing a key role in the construction of a new Turkish highway. An important factor in the selection of the plant for the construction of Turkey’s Northern Marmara Motorway was its ability to utilise fibres. A large portion of the motorway, which serves as a bypass of Istanbul, has been completed. Handling a good deal of the remaining work is Nalbantolu naat, a family-owned business founded in 1995. The company has completed a number of high-profile projects, including
  • Sandvik machines help improve quarry output in Thailand
    June 6, 2016
    The Prachuap Khiri Khan region of Thailand is well known for producing high quality aggregates, with four quarries and six concrete plants in operation. A key producer is Tabsakae Granite, which now operates a complete mobile crushing and screening plant. The Sandvik Construction QJ341 jaw crusher, QH331 Hydrocone crusher and a QA451 triple deck Doublescreen are now delivering high production of quality aggregates. Tabsakae Granite operates a quarry and a concrete plant in the Prachuap Khiri Khan region
  • Have your say about digitisation in the construction sector
    April 26, 2018
    What is the state of digitisation in the construction sector and - more importantly - where will it be in three to five years or more? Will the players, large and small, in the value chain simply react to new technologies or shape them for the sector to become more efficient, productive and innovative?
  • Volvo CE looks strong on healthy orders
    January 31, 2018
    Volvo Construction Equipment (Volvo CE) reports a strong performance for the fourth quarter of 2017. This helped its parent company, the Volvo Group, achieve the highest sales and operating income in its history. Improved competitiveness coupled with growing demand, especially in Asia, boosted Volvo CE’s performance in sales, operating income, and order intake.