Skip to main content

Case's first European Rodeo

Construction equipment manufacturer Case put dozens of its operator customers through their paces at a first-ever European Rodeo event to mark the first anniversary of the opening of its Customer Centre in Paris.
February 8, 2012 Read time: 2 mins
Some of the winners at Case's first-ever Rodeo held in Paris
Construction equipment manufacturer 176 Case put dozens of its operator customers through their paces at a first-ever European Rodeo event to mark the first anniversary of the opening of its Customer Centre in Paris.

Operators from the UK, Norway, Belgium, Germany, Spain, Italy, France, Denmark and Poland spent an action-packed weekend practising, competing and then celebrating with Case.

The competition involved four Case machines on which the operator customers were briefed before they were allowed to practice on them at the centre.

As a warm-up, guests gathered at the Buffalo Bill show in EuroDisney for an American-style dinner and lively team trials.

The Yeehaa loader trial involved an extendible Case 590 Super R Series 3 with piloted controls and involved picking up two tubes that lifted a bucket with a ball supported on it. The operator had to get the ball in another bucket.

A Case CX240BMH was used to move material in the Bullseye crawler excavator trial, while a Case TX170-45 was used for the telescopic Gold Rush trial.

"Contestants had to do an empty run and then the same run with a crane fork loaded with gravel, on a narrow circuit, so the Case machine could show its high level of manoeuvrability thanks to a reduced turning angle," said the company.

The last trial, Skid and Slide Saddle, was performed with a Case 420 CT compact tracked loader.

"Operators had to do the same run forwards and backwards with the compact loaded with four buckets full of water and two rubber ducks in each one. The aim was to complete the run as quickly as possible without losing the ducks or touching the cones." Prizes were awarded at the Case Customer Centre where Gabriele Galeani, European marketing director for CNH Construction Equipment, pointed out how important it was for the Case team to share experiences with customers so products could be enhanced.

"You are a vital part of making our company a success," said Galeani, revealing that 2011 will be full of new products, which will soon be unveiled.

During the evening, six prizes were awarded for contestants' individual scores and the combined score per country.

For more information on companies in this article

Related Content

  • Hillhead promises industry showcase
    June 12, 2012
    Hillhead 2012, the three-day biennial flagship event for the quarrying, recycling and heavy construction industries, is set to be a sell-out. Guy Woodford looks at what a number of major companies will be exhibiting during the show being held next month at Buxton Quarry in Derbyshire With 400 exhibitors already confirmed Hillhead 2012, taking place 19-21 June, is set to draw bumper crowds and provide crucial new business opportunities for companies involved in quarrying, recycling and heavy construction. Ca
  • Major success for bC India despite challenging economic conditions
    April 4, 2013
    Despite challenging times, the second bC India construction equipment show proved a success Mumbai, India’s most populous city and the fourth most populous in the world, has again delivered a successful bC India. The bauma/ConExpo international trade fair for construction machinery, building material machines, mining machines and construction vehicles, was held at the Bandra Kurla Complex, and impressively strengthened its position in the Indian market despite the challenging situation in the industry. Duri
  • Testing construction machines in site conditions
    March 2, 2012
    CASE has officially opened its new €3 million Case Customer Centre Paris, France, which will allow customers from around the world to experience the full range of Case Construction Equipment in real job site working conditions. The centre, north of the French capital, includes 1,900m² of showrooms, an auditorium, a restaurant and workshops, and is set in the heart of 16 hectares of specifically designed working zones.
  • Australian bridge slides into position
    July 18, 2012
    A heavy rail crossing as part of Australia's EastLink motorway demanded great ingenuity and careful planning Most of the 88 bridges on the EastLink tolled motorway in, Melbourne, Australia were kept as simple and straightforward as possible. Contractor Thiess John Holland (TJH) developed its own precast yard 150km from the city, which provided many of the prefabricated materials required for the structures. This offered speed and economy while logistics and sequencing were vital for their erection. But the