Skip to main content

MOBA expanding by increasing its holding in Novatron

German equipment technology specialist MOBA is increasing its stake in the Finnish firm Novatron. MOBA Mobile Automation has acquired an additional 24% stake in the Finish excavator system manufacturer Novatron and now holds a 49% total share of the business. ”The steady market growth in Scandinavia, the successful cooperation during the last three years and a close cooperation with OEM customers“, explained David Shelstad, MOBA’s vice president, as the main reasons for MOBA’s decision to intensify the part
April 25, 2014 Read time: 2 mins
Jukka Tervahauta, Managing Director of Novatron Oy.
German equipment technology specialist 1228 MOBA is increasing its stake in the Finnish firm 734 Novatron. MOBA Mobile Automation has acquired an additional 24% stake in the Finish excavator system manufacturer Novatron and now holds a 49% Total share of the business.

”The steady market growth in Scandinavia, the successful cooperation during the last three years and a close cooperation with OEM customers“, explained David Shelstad, MOBA’s vice president, as the main reasons for MOBA’s decision to intensify the participation in Novatron. “By reinforcing our partnership, MOBA and Novatron aim to create further synergies, particularly in areas of technology and product development”, said Jukka Tervahauta, managing director of Novatron.

 In 2011 MOBA acquired an initial 25% stake in Novatron and immediately integrated Novatron’s Xsite excavator systems into its product portfolio. Both companies’ marketing cooperation will continue to operate: MOBA, its subsidiaries and its international dealer network will market Novatron excavator systems globally. Novatron will continue to offer excavator systems in Finland, Norway, and Sweden, and will market MOBA leveling systems for graders, dozers, milling machines, pavers, and rollers in these countries, working closely together with MOBA’s existing dealers.

For more information on companies in this article

Related Content

  • Lintec & Linnhoff’s new plans
    December 1, 2020
    Lintec & Linnhoff is unveiling its new market expansion plans after a successful business transformation
  • LiuGong invests hard to be seen as made, tested and supported in Europe
    January 26, 2018
    LiuGong is investing hard in Europe, determined to be seen as a global player whose products are “made in Europe, tested in Europe and supported in Europe.” Along with new European headquarters based in Warsaw, LiuGong is also opening up a new European production line and a new continent-wide parts distribution centre at its Dressta manufacturing centre in Stalowa Wola. Geoff Hadwick reports
  • XCMG sets out six stage path for future plans
    October 14, 2013
    XCMG has seen strong exports, with one deal in particular providing a major boost to turnover - Mike Woof writes It is rare that a single machine order can provide a substantial portion of a large manufacturer’s annual results. However the firm’s massive contract signed with the Venezuelan Government was a major boost to XCMG; the supply of no less than 6025 machines in a deal worth some US$750 million. This order came at an important time for the company when the world demand for construction equipment sl
  • Compaction's competitive competitors
    July 31, 2012
    New technologies and new partnerships will heighten the rivalry in the compaction sector, Mike Woof reports The competitive compaction equipment market is providing customers with a broad and growing array of innovative technologies and solutions. At the same time, many firms are looking to increase market share through reorganisation of their operations and developing new international partnerships. This sector of the equipment market is certainly now more competitive, with major brands like Bomag, Caterpi