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MOBA expanding by increasing its holding in Novatron

German equipment technology specialist MOBA is increasing its stake in the Finnish firm Novatron. MOBA Mobile Automation has acquired an additional 24% stake in the Finish excavator system manufacturer Novatron and now holds a 49% total share of the business. ”The steady market growth in Scandinavia, the successful cooperation during the last three years and a close cooperation with OEM customers“, explained David Shelstad, MOBA’s vice president, as the main reasons for MOBA’s decision to intensify the part
April 25, 2014 Read time: 2 mins
Jukka Tervahauta, Managing Director of Novatron Oy.
German equipment technology specialist 1228 MOBA is increasing its stake in the Finnish firm 734 Novatron. MOBA Mobile Automation has acquired an additional 24% stake in the Finish excavator system manufacturer Novatron and now holds a 49% Total share of the business.

”The steady market growth in Scandinavia, the successful cooperation during the last three years and a close cooperation with OEM customers“, explained David Shelstad, MOBA’s vice president, as the main reasons for MOBA’s decision to intensify the participation in Novatron. “By reinforcing our partnership, MOBA and Novatron aim to create further synergies, particularly in areas of technology and product development”, said Jukka Tervahauta, managing director of Novatron.

 In 2011 MOBA acquired an initial 25% stake in Novatron and immediately integrated Novatron’s Xsite excavator systems into its product portfolio. Both companies’ marketing cooperation will continue to operate: MOBA, its subsidiaries and its international dealer network will market Novatron excavator systems globally. Novatron will continue to offer excavator systems in Finland, Norway, and Sweden, and will market MOBA leveling systems for graders, dozers, milling machines, pavers, and rollers in these countries, working closely together with MOBA’s existing dealers.

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