SDLG’s strong market share in the Philippines

SDLG claims that it has managed to successfully boost its share of the wheeled loader market in the Philippines. According to the firm, its market share for wheeled loaders has increased by nearly 20% in the four years between 2012 and 2016. The company says it has also had notable success selling graders into the Philippines. And in 2016, the company claims that over a third of all wheeled loaders and almost half of all motor graders sold in the Philippines were built by SDLG.
March 7, 2018 Read time: 2 mins
5316 SDLG claims that it has managed to successfully boost its share of the wheeled loader market in the Philippines. According to the firm, its market share for wheeled loaders has increased by nearly 20% in the four years between 2012 and 2016. The company says it has also had notable success selling graders into the Philippines. And in 2016, the company claims that over a third of all wheeled loaders and almost half of all motor graders sold in the Philippines were built by SDLG.


With the construction market growing in the Philippines, SDLG hopes to further develop sales in the country. The Philippines construction industry will grow by 12.5% in real terms in 2017 and a further 11.7% in 2018 on the back of the government’s infrastructure development plans, according to a recently released market research report. For SDLG, this potential growth offers the chance to cement its market leadership position in the Philippines.

In terms of units sold, wheel edloaders made up a large market, with the company’s two most popular models being the 3tonne bucket capacity LG936L and the 5tonne bucket capacity L956F. Together, these two units accounted for more than 90% of SDLG’s wheeled loader sales in the Philippines in 2016, according to the firm’s market analysis.

In the Philippines, SDLG sales and service are handled by Civic Merchandising. The dealer is headquartered in Manila and has five other branches throughout the country.

Earthmoving & soil compaction

For more information on companies in this article

Related Content

  • LiuGong embraces Industry 4.0
    November 27, 2018
    LiuGong chairman Zeng Guang’an says that the firm is fully embracing Industry 4.0 technology. Coupled with ongoing machine development, an expanding global sales and manufacturing network and long-established strong relationships with customers and suppliers, this is enabling the Chinese construction equipment giant to target RMB 50 billion (US$7.18bn) operating revenue by 2025. Chairman Zeng outlined the impressive scale of LiuGong’s future ambitions during an impassioned speech in front of an audi
    Read More
  • Loading longer in tough conditions
    May 11, 2018
    The first SDLG wheeled loader sold into Southern Africa is still going strong, despite operating in tough working conditions. The LG958L machine has clocked over 5,000 working hours in an arduous application at a portside dry bulk facility in South Africa. The machine was supplied in February 2012 and continues to front operations at the portside bulk-handling facility in Durban, South Africa. The 16tonne wheeled loader is owned by South African Bulk Terminals (SABT) and is used to load and off-load the 2.
    Read More
  • Changing face of global construction industry
    February 28, 2012
    David CA Phillips reports on the changing structure of the global construction equipment industry. In 2007, the year of peak historical demand and before the onset of the international financial crisis, estimated total sales of key equipment types stood at just over 1,000,000 units, valued at approximately US$100 billion. By 2009 sales had fallen to around 600,000 units valued at around $65 billion. The consequences of the global financial recession were dramatic and immediate, and remain with us today, and
    Read More
  • Wacker Neuson bullish with strong results
    May 8, 2019
    The Wacker Neuson Group reports a strong financial performance for the first quarter of 2019. The firm’s results reveal a double-digit rise in revenue to €434.6 million, a gain of 17%. The company saw even higher growth of profit before interest and tax (EBIT) growth to reach €30.2 million, a jump of 31%. Meanwhile the firm’s EBIT margin improved to 6.9%, a gain of 0.7%. “This strong start to the year sees us continue the dynamic pace of growth from the fourth quarter of 2018. Demand for our products and
    Read More

Highlighted Content