Swarco and SRL team up in a deal for VMS units

UK-based SRL Traffic Systems has purchased 100 mobile variable message signs from Swarco under an agreement to boost the fleet to 500 rental units. The value of the deal at around US$2.9 million is a significant development for the UK market, said Swarco. SRL is also a manufacturer of portable and temporary traffic lights. The solar-powered signs are equipped with energy efficient LEDs capable of displaying full-colour text and images with no restrictions. SRL will be managing the signs via Swarco’s in
July 3, 2019 Read time: 2 mins
One hundred and counting: SLR brings on board VMS units from Swarco
UK-based SRL Traffic Systems has purchased 100 mobile variable message signs from Swarco under an agreement to boost the fleet to 500 rental units.


The value of the deal at around US$2.9 million is a significant development for the UK market, said 337 Swarco. SRL is also a manufacturer of portable and temporary traffic lights.

The solar-powered signs are equipped with energy efficient LEDs capable of displaying full-colour text and images with no restrictions. SRL will be managing the signs via Swarco’s intelligent Zephyr solution that enables messages to be set from anywhere and at any time, remotely.

Scheduled messages can be programmed or emergency messages displayed with ease, according to Swarco. Zephyr also enables each of the mobile units to be located and tracked via GPS, as well as monitoring power consumption and supply levels and other essential operating data.

The solution also allows information from external data sources, such as journey time through roadworks and flood warnings, to be displayed. “SRL’s aim is to grow this VMS division to 500 signs as quickly as we can,” noted Alison Spooner, commercial director at SRL Traffic Systems. SRL Traffic Systems is a manufacturer of portable and temporary traffic equipment and owns and operates one of Europe’s largest traffic light hire fleets.

The VMS are assembled at Swarco Traffic’s production UK facility in Richmond, North Yorkshire. They are delivered to SRL’s two dedicated VMS hub depots from where they are distributed to one of their 24 hire depots, said Andrew Walker, business development manager at Swarco Traffic.

Highway & Network Management

For more information on companies in this article

Related Content

  • Wirtgen W 60 Ri milling units on duty in Norway with Asfalt Remix
    July 3, 2018
    Time is money, especially in Scandinavia where the short road construction season makes efficiency and flexibility a key factor for machines. That's particularly true on small job sites, where work has to be completed quickly but reliably day after day. As soon as the job is done, machines must be quickly loaded and ready to speed off to the next project. That’s exactly what the W 60 Ri small milling machine from Wirtgen delivers. Norwegian milling service provider Asfalt Remix - which uses exclusively W
    Read More
  • Kubota’s UK deal for compact machine support
    June 13, 2017
    The plant hire sector saw Kobelco expand in Eastern Europe and Kubota raise its UK partnership to a global level. Kobelco Construction Machinery Europe (KCME) has added Kotech in Slovenia as an authorised dealer for the Balkans. Kotech specialises in the sale and service of compact and heavy crawler excavators in Slovenia’s earthmoving, demolition, quarrying and forestry industries. The dealer offers a full service, including rental, repair and maintenance of excavators. Kotech recently sold an SK85MSR to S
    Read More
  • Kubota’s UK deal for compact machine support
    June 13, 2017
    The plant hire sector saw Kobelco expand in Eastern Europe and Kubota raise its UK partnership to a global level. Kobelco Construction Machinery Europe (KCME) has added Kotech in Slovenia as an authorised dealer for the Balkans. Kotech specialises in the sale and service of compact and heavy crawler excavators in Slovenia’s earthmoving, demolition, quarrying and forestry industries. The dealer offers a full service, including rental, repair and maintenance of excavators. Kotech recently sold an SK85MSR to S
    Read More
  • Dynapac’s new future within the Fayat Group
    March 8, 2018
    Dynapac is now part of the Fayat Group and is a new sibling for fellow road machinery firm BOMAG - Mike Woof writes. The purchase of Dynapac from its previous owner, Atlas Copco, by the Fayat Group did generate some comment in the construction machinery sector. Dynapac, a long-standing player in the road machinery segment, is a rival to a firm that is already a key component in the Fayat Group, BOMAG. Both BOMAG and Dynapac make ranges of soil compactors, asphalt compactors, asphalt pavers and milling m
    Read More

Highlighted Content