Skip to main content

Road deaths: 'something must change' - GHSA

The ‘grim and tragic milestone' of a total four million deaths in the US requires renewed road safety action, says the Governors Highway Safety Association (GHSA).
By Adam Hill March 4, 2024 Read time: 3 mins
More law enforcement and better road design are key areas in which improvements can be made, according to Jonathan Adkins, chief executive of the GHSA (image © Waraphot Wapakphet/Dreamstime)

This year, the US will reach a total four million deaths on the road since 1899, according to the Governors Highway Safety Association (GHSA).

To mark this 'grim and tragic milestone', the organisation's chief executive, Jonathan Adkins, is calling for a renewed sense of urgency to tackle this "safety crisis". He says more enforcement and better road design are key areas in which improvements can be made.

"This year, the US will mark a grim and tragic milestone: four million roadway deaths since 1899,” said the GHSA in a written statement. “Every single one of these people left behind countless family members, friends, colleagues and neighbours. It’s impossible to fully comprehend the grief and tragedy caused by a single death, let alone four million. Something must change."

The US Department of Transportation’s National Roadway Safety Strategy provides a roadmap for preventing crashes, injuries and deaths by using a holistic approach of interconnected countermeasures. While roadway fatalities have declined slightly in the past year, this modest progress pales in comparison to the large increases we saw at the start of and during the height of the pandemic, noted the GHSA. “The road to zero traffic deaths is long, but we know how to get there – doubling down on the strategies that improve safety.”

The GHSA wants to see a more equitable enforcement focused on dangerous driving behaviours, infrastructure that slows down speeding drivers and protects people outside of vehicles, community outreach and engagement programmes, improved vehicle technology and better post-crash care.

"We also must renew our sense of urgency in addressing this safety crisis,” said the association. “The National Highway Traffic Safety Administration has been without a confirmed leader for much of the past seven years. Since January 2017 – a span of more than 2,500 days – the agency has had a Senate-confirmed Administrator for a total of only 96 days. GHSA continues to call for the swift confirmation of a proven safety leader to help guide the agency during this critical time for roadway safety."

The GHSA said it continues to prioritise equity in traffic safety and the need to address the risky driving behaviours that kill people on our roads every day.

Over the past year, the association has updated its Policies and Priorities to reflect GHSA’s support for lower state Blood Alcohol Content limits for impaired drivers, commitment to advancing equity in every aspect of traffic safety and dedication to the Safe System approach. Last year, GHSA formed an Equity and Engagement Committee to address key barriers to greater equity, promote outreach and engagement in underserved communities, and guide efforts to prioritize equity in all association initiatives.

Meanwhile, the GHSA has raised public awareness of the pedestrian safety crisis and how to make roads safer for people on foot. Drivers struck and killed more than 7,500 people walking in 2022 – the most since 1981 and an average of 20 deaths every day – according to GHSA’s data analysis. GHSA will release a preliminary look at pedestrian fatality data for the first half of 2023 later this month.

The GHSA has also offered competitive grants to State Highway Safety Offices to support access to safe, equitable mobility and youth active transportation safety projects in underserved areas, prevent alcohol and drug-impaired driving during the holidays (when ‘driving under the influence’ rates rise) and throughout the year and combat the widespread but preventable problem of distracted driving.

For more information on companies in this article

Related Content

  • Improved road safety for Japan
    January 8, 2013
    Official figures from Japan reveal an improving situation with regard to road safety. According to data from the Japanese National Police Agency, traffic accident fatalities in 2012 fell 4.4% compared to the previous year. There were 4,411 deaths on Japan’s roads, the first time the annual road fatality rate has dropped below 4,500 since 1951. There has also been a noted drop in the numbers of fatalities related to people driving under the influence of alcohol (DUI) at 252, the lowest this has been since 19
  • Improved road safety in Irish capital
    April 9, 2014
    The latest data available through Pan European safety body TISPOL reveals that road fatality levels have reduced in the Dublin Region in recent years. However, the information shows that pedestrians are still at risk. Since 2008, almost 40% fatal road traffic collisions involve pedestrian fatalities. A Casualty Reduction campaign has been run in the Dublin Region to tackle the problem. A key police strategy has been to improve pedestrian awareness of the dangers. Chief Superintendent Aidan Reid, head of Dub
  • Regulating Kenya’s boda boda business
    July 28, 2015
    Kenya’s many motorcycle taxis have an unenviably poor record for road safety - Shem Oirere writes. A state-owned road safety agency in Kenya is grappling with enforcement of new traffic regulations aimed at reducing the number of road accidents involving two-wheeled motorcycle taxis, popularly known as boda boda. The latest statistics indicate that fatalities relating to these vehicles shot up by 58% during the first four months of 2015. Experts have concurred with a previous study by the World Health Or
  • Adopting the Safe Systems Approach
    July 11, 2024
    Beth Wemple and Olivia Polinsky Share How the SSA Can Be Implemented to Reduce Traffic Fatalities in North America