Skip to main content

VIDEO: Road safety advertisements – you laugh, you cry

September 12, 2016
Governments, police forces and parent groups have use various messages to warn the public about dangerous driving and some have been more effective than others.


Two recent examples – one from New Zealand and one from Australia – make their point in different ways. The New Zealand video - ‘don’t use a mobile phone while driving’ – gets the message across with gentle humour.

The Australian video – ‘don’t drink and drive’ – employs intense drama to ensure a mark is left on the viewer.

But be warned, though. The Australian video, 5 minutes of it, is chilling and compelling in equal measure. It contains brutal scenes accompanied by the strains of Everybody Hurts, by the American rock group R.E.M.

You may never listen to Everybody Hurts again without thinking of %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 oLinkExternal the Australian video Visit Youtube Video false https://www.youtube.com/watch?v=7l5Wa94ynss false false%>.

Related Content

  • Innovative hybrid mixer developed by CIFA
    January 6, 2017
    CIFA is introducing an innovative hybrid truck mixer in the shape of its new Energya 9 model. This features a conventional 9m3 capacity mixer drum however the rotational drive system is electric and the machine is also equipped with a lithium ion type battery pack that is charged up while the truck is being driven, assisted by regenerative braking. When the mixer stops on-site, the drive to the drum is supplied either by the battery pack or can be plugged in to a mains power supply. This allows the truck dr
  • Innovative hybrid mixer developed by CIFA
    February 21, 2013
    CIFA is introducing an innovative hybrid truck mixer in the shape of its new Energya 9 model. This features a conventional 9m3 capacity mixer drum however the rotational drive system is electric and the machine is also equipped with a lithium ion type battery pack that is charged up while the truck is being driven, assisted by regenerative braking. When the mixer stops on-site, the drive to the drum is supplied either by the battery pack or can be plugged in to a mains power supply. This allows the truck dr
  • ContiTech’s new technology for fabric conveyor belts reduces weight and spares resources
    April 18, 2013
    The ContiTech Conveyor Belt Group claims it has taken a major step towards sustainable technology with the launch of the Conti lightweight, which can reduce the weight of fabric conveyor belts by up to 30%. “The lower weight significantly reduces the amount of drive energy needed,” explained Frank Kantorek, from the company’s business development section. “This means Conti lightweight technology makes a major contribution to the conservation of resources and protection of the environment,” he added.
  • Deutz’s 500,000th engine for Atlas Copco
    January 6, 2017
    Deutz will this year achieve its 500,000th engine sale to Atlas Copco, marking an impressive milestone in a business relationship stretching back 57 years. In addition to the main Atlas Copco brand, Deutz also supplies other well-known companies in the Group, such as Dynapac and Chicago Pneumatic in China. Virtually the entire Deutz product range is in use in Atlas Copco group machines.