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SWARCO's Road Markings & Automated Driving

December 12, 2023

Discover the realm of road markings with SWARCO! From tactile to luminescent, these markings pave the way for modern cars and automated driving. In an insightful interview conducted by World Highways Magazine, Harald Mosböck, SWARCO's VP, delves into the rise of Type 2 lane markings, highlighting their critical role in safety, durability, and meeting the evolving demands of road networks. Watch the full interview below to explore more!

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