Komatsu used INTERMAT to take the wraps off two new Dash 7 wheeled loaders, badged WA380-7 and WA500-7. With engine emissions being the main driver, the smaller 18-tonne WA380-7 packs 142kW from its EU Stage IIIb engine to deliver improved efficiency and lower fuel consumption. The machine also gets torque converter lock-up with the function operating in 2nd, 3rd and 4th gears, and gives the loader a 40 km/h forward speed.
LiuGong unveiled new machines as well as its plans for the future at the BICES 2015 construction equipment show in Beijing recently. Trading conditions are tough in China at the moment, but LiuGong is performing better financially than many of its local rivals according to the firm. LiuGong’s vice-president, Dave Beatenbough said that the firm is particularly well known for its wheeled loaders, a product line for which the firm is a market leader in China. However, he explained that the company is actively
LiuGong Machinery Corporation was given China’s Best Brand Award for Acquisition Efficiency at the 2012 Global Brand Summit. The construction machine manufacturing giant is said to have achieved outstanding results in brand building through implementing a modern and unified brand strategy. After 2008, LiuGong began cooperating with international branding and public relations companies, which is said to have greatly enhanced its brand image.
The professional and effective brand promotion is said by LiuGong
