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Tempting biscuits

The authorities in Brussels have proposed handing out biscuits to drivers who stick to speed limits. This novel ploy has been suggested in a bid to tempt drivers in the Belgian capital from speeding and reduce accident levels. While Belgium borders with the Netherlands, its road accident rate is significantly higher.
June 24, 2013 Read time: 1 min
The authorities in Brussels have proposed handing out biscuits to drivers who stick to speed limits. This novel ploy has been suggested in a bid to tempt drivers in the Belgian capital from speeding and reduce accident levels. While Belgium borders with the Netherlands, its road accident rate is significantly higher.

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