Skip to main content

Red for Embarassment

Red faces abounded when a Ferrari supercar was driven on top of a historic structure in China. The Ferrari was driven onto the wall as part of a publicity stunt, presumably by an overeager marketing team, but the Chinese authorities were understandably somewhat less than amused. Apologies were made and luckily, the 600 year old Ming dynasty wall was not damaged in the incident.
August 10, 2012 Read time: 1 min
Red faces abounded when a Ferrari supercar was driven on top of a historic structure in China. The Ferrari was driven onto the wall as part of a publicity stunt, presumably by an overeager marketing team, but the Chinese authorities were understandably somewhat less than amused. Apologies were made and luckily, the 600 year old Ming dynasty wall was not damaged in the incident.

Related Content

  • Illuminated road studs deliver tidal flow safety
    May 2, 2012
    Cornwall's Saltash Tunnel on the A38 trunk road is a crucial link between the county, and the neighbouring county of Devon, and is used by 38,000 motorists per day. Opened in 1988, the 410m long road tunnel in south-west England, is a single bore with three traffic lanes, and is part of the tidal flow system across the three-lane Tamar Bridge. The central lane has a speed limit of 30mph (48km/hour) and operates as a reversible lane to cope with holiday and rush hour traffic.
  • The Year in Infrastructure 2016 Conference Showcases China’s BIM Advancements
    November 15, 2016
    Unprecedented Scope and Diversity of Finalists and Awardees; CABRTech CEO Mr. Jiefeng Xu Addresses Building Forum LONDON – The Year in Infrastructure 2016 Conference – 1 November 2016 – Bentley Systems, Incorporated, a leading global provider of comprehensive software solutions for advancing infrastructure, today reported respects in which China sets the pace globally for BIM advancements. This year, the independent juries of the Be Inspired Awards selected nine Chinese projects among 54 finalists, an
  • New technology set to cut UK roadworks red tape
    April 9, 2013
    New technology is being brought in to make it easier for local councils and utility companies in England and Wales to manage roadworks. Coming into force on 1 October 2013, the electronic changes will modernise the way roadworks are co-ordinated and administered, making it easier and quicker for councils and utility companies to share information. The new technology will mean that more information on the timing and co-ordination of road works can be stored on a single computer system. “Nobody likes having
  • A wheely great bridge for the English city of Hull
    November 6, 2019
    A 60m pre-constructed pedestrian bridge weighing 150 tonnes as been wheeled into position over the A63 in the northern English city of Hull. The covered and vaulted Princess Quays Bridge will be renamed when it opens in the spring enabling pedestrians and cyclists to cross over the busy dual carriageway. The positioning operation meant that first the route was cleared of signage, guardrails and street lights. The bridge was then lowered onto two wheeled transporters – one at each end of the structur