Skip to main content

Red for Embarassment

Red faces abounded when a Ferrari supercar was driven on top of a historic structure in China. The Ferrari was driven onto the wall as part of a publicity stunt, presumably by an overeager marketing team, but the Chinese authorities were understandably somewhat less than amused. Apologies were made and luckily, the 600 year old Ming dynasty wall was not damaged in the incident.
August 10, 2012 Read time: 1 min
Red faces abounded when a Ferrari supercar was driven on top of a historic structure in China. The Ferrari was driven onto the wall as part of a publicity stunt, presumably by an overeager marketing team, but the Chinese authorities were understandably somewhat less than amused. Apologies were made and luckily, the 600 year old Ming dynasty wall was not damaged in the incident.

Related Content

  • The Mersey Gateway bridge project continues on schedule
    October 18, 2016
    Work continues on the 2.3km Mersey Gateway signature bridge project close to Liverpool in the UK. David Arminas reports on some of the construction highlights. Under construction is a cable-stayed structure with three towers that will span the Mersey River’s expansive mud flats between the towns of Runcorn and Widnes near Liverpool. Including the approach viaducts on each side, it will be 2.3km long with a river span of 1km. The main bridge deck will be reinforced concrete. The 80m-high central tower will b
  • Controlled demolition development
    January 25, 2017
    The development of reliable hydraulic attachments has brought a revolution in demolition technology. The hydraulic breaker, pioneered by the Krupp and Montabert brands, has firmly taken hold with a huge range of manufacturers now offering machines. Hydraulic attachment specialists such as Atlas Copco, Indeco and Sandvik (with its Rammer brand) now offer a range of tools that can deliver high efficiency and safety in demolition work. Meanwhile, developments with smaller tools offer productive methods for rep
  • World growth in geosynthtics set to rise
    February 17, 2012
    With geosynthetics sales set to grow rapidly in the next three years, manufacturers are preparing for the demand. Patrick Smith reports. Global demand for geosynthetics is projected to increase 5.3% annually to 4.7 billion m² in 2013 with countries such as China, India and Russia expected to post the strongest gains through the forecast period. All are building large-scale infrastructure developments and face evolving environmental protection regulations and strict building construction codes.
  • Pedestrians in danger in the UK
    September 9, 2015
    Official data from the UK reveals the scale of the safety problem facing pedestrians on the country’s road network. This shows that nearly 18,000 pedestrians were injured in an incident involving a vehicle in 2013, the most recent year with full analysis currently available. The charity is calling for an even greater focus on pedestrian protection to make cars safer and raise awareness of the risks.