The future is apps, says wheeled loader maker VF Venieri

As it celebrates 70 years of business, Italian wheeled loader manufacturer VF Venieri is looking in a new direction in its bid to keep customers happy. “Everbody says that the future is service but I think that service is the past,” says VF Venieri managing director Filippo Muccinelli Venieri. “Today, everybody expects good service as a matter of course. The future is technology solutions to improve the efficiency, operator comfort and productivity of machines.” On display at VF Venieri’s Intermat 2018 sta
April 25, 2018 Read time: 2 mins
Filippo Venieri, MD of VF Venieri
As it celebrates 70 years of business, Italian wheeled loader manufacturer 7276 VF Venieri is looking in a new direction in its bid to keep customers happy. “Everbody says that the future is service but I think that service is the past,” says VF Venieri managing director Filippo Muccinelli Venieri. “Today, everybody expects good service as a matter of course. The future is technology solutions to improve the efficiency, operator comfort and productivity of machines.”


On display at VF Venieri’s Intermat 2018 stand was the Italian manufacturer’s new Electronic System for Efficiency and Safety (ESES). With a patent pending, the ESES has three components: a system that changes the response of the power steering according to the vehicle speed; electronically controlled hydrostatic transmission designed to improve efficiency and reduce fuel consumption; and a balancing system to improve the lateral stability of the vehicle.

“It’s a balancing and oscillating system that provides comfort in driving and also delivers more stability than the classic system,” says Venieri. “It improves safety because it stops the machine from tipping over on bumpy ground. If the machine tips by more than 12 to 14 degrees, then an alarm sounds to alert the driver.”

Venieri has also patented a new app which is currently under development, the Venieri Drive Connect (VDC). This will allow a fleet manager or machine owner to monitor a machine’s performance remotely, through an Apple or Android app. “We wanted to give something new to our customer, which doesn’t require them to buy anything,” says Venieri. “As well as getting information about the machine, the app will allow people to send maintenance requests to a service centre, ask for support or see where the machine was last parked.”

Venieri hopes that the app will be ready to use later this year. The long-term goal is that the flow of information out in the field will help the company to improve its machines, says Venieri.

For more information on companies in this article

Related Content

  • SDLG dealer success in Oman
    June 12, 2018
    SDLG reports a strong dealer success in Oman. With the help of its local partner, SDLG claims to have become a leading player in the construction equipment market in Oman. It has been five years since General Engineering Services (Genserv) introduced SDLG to Oman’s construction equipment market. “It was a challenge to introduce a new brand into an established market, but we used our name and reputation to p
    Read More
  • Road safety: time for results on reducing crashes
    May 8, 2019
    The World Health Organization’s 2018 Global Road Safety Status Report – the definitive international road safety performance benchmark – paints an alarming picture, just two years from the United Nations’ target to cut fatal traffic injuries by 2020, and confirms that road fatalities represent one of the worst public health epidemics in history. “Think about it. In the Plague of Justinian in 541 and 542 AD, approximately 100,000,000 people died, making this event recognised as the worst epidemic in hist
    Read More
  • Smarter compaction technology in use in Missouri
    October 2, 2018
    Intelligent compaction and infrared scanning technologies have been used to improve construction quality The Missouri Department of Transportation (MoDOT) carried out a year-long project throughout 2017 to demonstrate the use of intelligent compaction (IC), infrared scanning (IR), and Veta software to improve pavement construction operations. “We were looking for ways to assess quality in asphalt projects,” said Bill Stone, research administrator at MoDOT. “We are working towards better pavements that l
    Read More
  • ACE/AECOM report: private sector and user-pay for English roads
    May 14, 2018
    It’s one minute to midnight for funding England’s roads, according to a timely new report, and the clock’s big hand is pointing to some form of user-pay solution, reports David Arminas Is there any way out of future user-pay funding for England’s highway infrastructure? The answer is a resounding ‘no’, according to the recently published report: Funding Roads for the Future. The brief 25-page document by the London-based Association for Consultancy and Engineering, ACE**, sums up the state of England’s ro
    Read More

Highlighted Content