Skip to main content

Eyes on the road – the distraction problem

The news that Europe’s road safety drive stalled in 2015 is a cause for concern. The actual causes of this stutter in the road with regard to boosting safety have yet to be identified. But it is highly likely that driver distraction plays a role, at least in part. There is plenty of research showing just how much of a risk the use of cellphones pose for drivers. And yet far too many drivers are blasé about the risks these pose for driver distraction. The sight of someone using a cellphone at the wheel i
June 23, 2016 Read time: 3 mins
The news that Europe’s road safety drive stalled in 2015 is a cause for concern. The actual causes of this stutter in the road with regard to boosting safety have yet to be identified. But it is highly likely that driver distraction plays a role, at least in part.

There is plenty of research showing just how much of a risk the use of cellphones carries for drivers. And yet far too many drivers are blasé about the risks these pose for driver distraction. The sight of someone using a cellphone at the wheel is commonplace in Europe and the US, as well as elsewhere in the world.

Many people believe they are able to multitask, perhaps thinking they have evolved further than the rest of us and that they have superhuman, dual processing capabilities embedded in their skull. “I can drive safely while I’m talking on the phone,” is a claim I’ve heard many times, including from a number of colleagues (you know who you are). The fact is, these people are deluding themselves and putting themselves, and more to the point, others at unnecessary risk in doing so.

The human brain operates akin to an old computer when given a complex task to handle. With too much to do, it crawls to a halt. Remember watching that annoying hourglass spinning round and round and round on your old computer? That’s just like the brain when trying to talk and drive at the same time. And yes, there is a difference between talking on the phone and talking with other vehicle occupants. Again, research shows that when using a phone at the wheel the driver will automatically prioritise the conversation over the driving function. When talking with passengers, the driver will prioritise driving and conversation will dry up when a road hazard has to be negotiated.

Worse still are those fools who believe it is acceptable to text or use the internet while driving (and yes, that means you in the grey Mercedes I’ve seen drifting along at 80km/h on a dual carriageway while texting). Young drivers are more likely than most to use cellphones at the wheel, which is of concern as research from the UK also shows young drivers aged 17-24 are eight times more likely to be involved in a crash.

Research shows that drivers using phones at the wheel are four times more likely to crash. Hands-free kits meanwhile offer next to no benefit as driver distraction is by mental rather than physical function and while they may still be legal, they are not safe. The effects of using a phone while driving are by no means momentary either. Research has revealed that using voice-activated technology will take a driver's mind away from driving for up to 27 seconds after using the system.

To combat this massive problem, better education as to the risks will have to go hand in hand with better enforcement, and much tougher penalties for offenders.

Related Content

  • Police action reveals drink driving issue in Europe
    July 27, 2015
    Pan-European moves to tackle drink driving reveal that many still take to the wheel while over the limit for alcohol. The results from week-long operation to address drink driving run in June show that there were 16,497 alcohol offences from 1,104,879 breath tests in 26 countries. One in 66 drivers tested was over the limit in this year’s operation, compared with one in 63 last year and one in 59 in 2013. In addition, 2,752 drug offences were recorded, while over 2,516 other crimes were also detected during
  • Volvo CE’s Carl Slotte explains the division’s current line-up
    October 11, 2017
    Next year Volvo CE will be testing electric, hybrid and autonomous vehicles in a quarry. Carl Slotte, head of sales for EMEA, says no company by itself will win market share. David Arminas reports from Germany The driver of the charter bus stood outside the hotel in Trier, Germany, and waved at a passing local city bus. “I know the driver,” he told one of the assembled journalists waiting for the group’s ride to the nearby Volvo CE plant. “He is retired but they brought him back because young people th
  • Boost for cycling in Europe
    March 22, 2024
    Bicycle journeys in France increased 7% during the week and by 6% in urban use compared to 2022, according to a report by Vélos & Territoires.
  • The hanging Honda
    August 10, 2018
    Police in Toronto are still mystified as to how and why a stripped-out Honda was left dangling from a busy bridge. At first it was thought the car had been placed there as part of a movie shoot, but it was quickly realised that this was not the case and no request had been filed to carry out such a stunt. The car was stripped of any identification as well as many mechanical components, reducing its weight sufficiently for it to be suspended from a single cable. After a period left hanging, the vehicle was l