Skip to main content

BKT celebrates 10th anniversary of Earthmax off-highway tyres at Intermat Paris 2018

BKT celebrated the 10th anniversary of the launch of its Earthmax off-highway machine tyres at Intermat Paris 2018 this week. The Indian global tyre manufacturing giant showcased three products from its well-established range of hard-wearing tyres, all renowned for their highly resistant all-steel structure. Earthmax SR 53 is designed for loaders and dozers operating on rocky terrain; Earthmax SR 31 is a tyre that has been specially engineered for rigid dumpers and wheeled loaders; and the Earthmax SR 50
April 23, 2018 Read time: 2 mins
Gabriella Usiello, BKT marketing & communication manager, with two of the company’s at-show Earthmax tyres. The Earthmax range is celebrating its 10th anniversary

7297 BKT celebrated the 10th anniversary of the launch of its Earthmax off-highway machine tyres at Intermat Paris 2018 this week.

The Indian global tyre manufacturing giant showcased three products from its well-established range of hard-wearing tyres, all renowned for their highly resistant all-steel structure.

Earthmax SR 53 is designed for loaders and dozers operating on rocky terrain; Earthmax SR 31 is a tyre that has been specially engineered for rigid dumpers and wheeled loaders; and the Earthmax SR 50, designed for loader loading and levelling applications, features an extra deep and aggressive, L5-classified tread.

All three Earthmax tyres are being exhibited in size 26.5 R 25.

Gabriella Usiello, BKT marketing & communication manager, said the company had been delighted with the success of the Earthmax range over the past decade. “We spend a lot of time talking to customers to make sure we produce the right Earthmax tyres for their applications. All our tyres are produced in our factory in Bhuj, India, so we can ensure they have uniform high quality. Each one undergoes more than 500 quality checks during production. We supply Earthmax tyres to many leading OEMs, such as Caterpillar.”

Usiello said BKT was also very focused on providing tyres for machines in the growing materials recycling sector.

For more information on companies in this article

Related Content

  • Building Egypt's world class Desert Highway
    April 13, 2012
    A huge highway upgrade project will transform the Cairo-Alexandria road link into a world-class connection as Mike Woof reports. The work to upgrade the Desert Highway connecting Egypt's sprawling capital Cairo with its major port Alexandria, is one of the country's largest infrastructure projects for many years. This 220km highway link is being widened and improved to cope with the hugely increased traffic volumes resulting partly from Egypt's fast growing vehicle population. The Egyptian economy is strong
  • wide range of new milling machines
    February 29, 2012
    New milling machinery at the recent Intermat exhibition will meet demands for customers wanting a range of machines stretching from compact units for road repairs to highway-class equipment for large resurfacing projects
  • Bridgestone drives forward tyre design
    January 6, 2017
    Bridgestone has launched three additional tyre lines, each with a specific duty cycle in mind. The DFAS range is initially available in a 17.5R25 size and is intended as an all-weather tyre for graders. The tyre has pyramid-shaped tread blocks with two lateral grooves to rapidly clear snow. As the tyre wears the blocks in effect get wider, providing continued grip in all conditions.
  • Changing face of global construction industry
    February 28, 2012
    David CA Phillips reports on the changing structure of the global construction equipment industry. In 2007, the year of peak historical demand and before the onset of the international financial crisis, estimated total sales of key equipment types stood at just over 1,000,000 units, valued at approximately US$100 billion. By 2009 sales had fallen to around 600,000 units valued at around $65 billion. The consequences of the global financial recession were dramatic and immediate, and remain with us today, and