VF Venieri enters the fray with its 19tonne wheeled loader

VF Venieri has diversified from its traditional range of smaller machines to launch the 18-63, a 19tonne, 3.5m3 wheeled loader. Though this is the most widely sold type of machine in the world, Venieri believes its new machine can forge a place for itself, according to managing director Filippo Muccinelli.
January 6, 2017 Read time: 1 min
VF Venieri’s 19-tonne wheeled loader will be competitive on price, says Venieri.
7276 VF VENIERI has diversified from its traditional range of smaller machines to launch the 18-63, a 19tonne, 3.5m3 wheeled loader.

Though this is the most widely sold type of machine in the world, Venieri believes its new machine can forge a place for itself, according to managing director Filippo Muccinelli Venieri.

“It is a big market but there are big competitors,” said Muccinelli. “Our strategy up until now was to stick to a niche market. But now we need to go in this direction.”

Venieri believes it can win a slice of this huge market because it will be competitive on price. “We decided to try to prototype the machine and make a price build-up. We are very happy with the result: the price of our 3.5 m3 is, without any doubt, very competitive in the  worldwide market.”

The 18-63 has hydrostatic transmission, as has all of VF Venieri’s range. It is equipped with 2304 ZF axels and 299 Perkins engine.

Stand: B5.209/310

RSS

www.vf-venieri.com

View more stories

For more information on companies in this article

Related Content

  • Iveco reveals new Trakker construction truck at bauma
    January 6, 2017
    Iveco’s latest generation of Trakker construction truck is available with two versions of the FPT Cursor engine in 8 and 13litres, with power ratings from 230-372kW, meeting Euro V emissions. “Customers who need a Euro VI version can also choose the new Trakker with our Hi-eSCR exhaust after-treatment package,” said Alessandro Mortali, Iveco’s head of heavy trucks.
    Read More
  • Iveco reveals new Trakker construction truck at bauma
    April 16, 2013
    Iveco’s latest generation of Trakker construction truck is available with two versions of the FPT Cursor engine in 8 and 13litres, with power ratings from 230-372kW, meeting Euro V emissions. “Customers who need a Euro VI version can also choose the new Trakker with our Hi-eSCR exhaust after-treatment package,” said Alessandro Mortali, Iveco’s head of heavy trucks.
    Read More
  • VF Venieri unveils sexy new shape at INTERMAT
    January 6, 2017
    Loader manufacturer VF Venieri has been keen to showcase its Italian style at Intermat 2015. At the centre of its stand, sporting a remodelled bonnet - complete with spoiler - and a sleek new cab shape was a prototype of the new 5.63C loader. “Our machines are working tools, but who is to say that the eyes cannot be satisfied too?” asks Giovanni Rava, who looks after exports and logistics for VF Venieri. “We have to show the Venieri style: we do it our way.”
    Read More
  • VF Venieri unveils sexy new shape at INTERMAT
    April 23, 2015
    Loader manufacturer VF Venieri has been keen to showcase its Italian style at Intermat 2015. At the centre of its stand, sporting a remodelled bonnet - complete with spoiler - and a sleek new cab shape was a prototype of the new 5.63C loader. “Our machines are working tools, but who is to say that the eyes cannot be satisfied too?” asks Giovanni Rava, who looks after exports and logistics for VF Venieri. “We have to show the Venieri style: we do it our way.”
    Read More

Highlighted Content