Skip to main content

A variety of measures will increase demand for electric vehicles

A wide array of measures is being used around the world to encourage customers to buy electric vehicles. Customers are still proving reluctant in many markets to buy electric vehicles, with range concerns and purchase costs amongst the key. Nissan reports that sales of its sophisticated Leaf model (developed jointly with its partner Renault) have been sluggish in Europe, despite glowing reviews in various motoring magazines. In the UK one leading thinktank, the Institute for Public Policy Research (IPPR), h
April 2, 2013 Read time: 3 mins
A wide array of measures is being used around the world to encourage customers to buy electric vehicles. Customers are still proving reluctant in many markets to buy electric vehicles, with range concerns and purchase costs amongst the key. 2454 Nissan reports that sales of its sophisticated Leaf model (developed jointly with its partner 2453 Renault) have been sluggish in Europe, despite glowing reviews in various motoring magazines.

In the UK one leading thinktank, the Institute for Public Policy Research (IPPR), has suggested introducing free-parking for electric vehicles in a bid to increase demand for electric vehicles. Owners of electric vehicles would also be allowed to park them in areas where other vehicles are not allowed to park under the IPPR’s suggested policy. In the UK, as elsewhere, electric vehicles are still seen in small numbers only. Sales in the UK did increase in 2012 compared with the previous year and were helped by a purchase subsidy worth close to €6,000. But with total sales of 2,000 electric vehicles in the UK in 2012, there is clearly still room for growth as this number is significantly smaller than the 1.9 million vehicles with internal combustion engines sold in the country over the same period. The IPPR’s suggestion has met with criticism however. The suggestion that electric vehicles would be allowed to park in areas where other vehicles are not allowed to park has attracted particular criticism, saying th
at this would affect traffic flow.

In Norway a trial has been started that allows electric vehicles to be driven in bus lanes. But there are concerns from some areas that this may increase risks for vulnerable road users such as cyclists and pedestrians. A report from Japan did highlight the risks posed by low noise hybrid vehicles operating under electric power in the urban cycle to pedestrians and cyclsits.

In China the recent heavy smog in major cities such as capital Beijing has redoubled the moves by the authorities with regard to electric vehicles. Favourable purchase terms are offered in several provinces in China for electric vehicle buyers, with discounts and subsidies available. The massive increase in vehicle ownership in China has resulted in severe smog problems and with a huge impact on health. Electric vehicles are seen as a key component in tackling this issue. Chinese vehicle manufacturers are also amongst the global leaders in developing new and more efficient electric vehicles too, with the country’s government having encouraged firms to carry out extensive research and development programmes through offering subsidy packages.

For more information on companies in this article

Related Content

  • France’s big 2013 rise in electric & hybrid vehicle sales
    January 16, 2014
    Sales of electric and hybrid vehicles were up significantly in France in 2013 compared to 2012, reports Avere France. Electric utility vehicle sales were up 42% to 5,175 units, electric sales rose 50% year-on-year to 8,779 units, and there was a 60% rise in hybrid car sales to 46,785 units. In the latter segment, Toyota is still the leader with 27,536 vehicles sold thanks to the Yaris, Auris and Prius. In electric cars, the Zoé (Renault) is the leader with market share of around 63%, in front of the Leaf
  • New advances in electric motors
    December 17, 2012
    New advances in electric motor development could lead to more efficient electric vehicles being developed. Japan’s Tohoku University has been working on switched reluctance motors that feature an axial gap design and do not require permanent magnets. These can deliver the same torque as motors featuring permanent magnets however, a key point as the cost of the rare earths needed in permanent magnets has increased. Meanwhile Nissan said that sales of its Leaf model are now growing, with 46,000 having been bo
  • China plans to boost use of electric vehicles
    December 6, 2012
    The authorities in China are keen for increased use of electric vehicles as part of a plan to reduce pollution in major cities, and as part of a wider programme aimed at lowering the environmental impact from mobility. Fuel costs are comparatively high in China, further encouraging drivers to switch to electric vehicles, at least for urban trips. And electric-assist bicycles as well as scooters are already popular in Chinese cities, highlighting the strong potential market for electric cars in the country.
  • Electric vehicle market to grow in Europe
    February 29, 2012
    A report by Frost & Sullivan predicts that the European electric vehicle charging infrastructure market is set to boom.