Uber and South African Breweries team up for breathalyser test

Transportation app Uber and South African Breweries have joined forces to offer breathalyser tests for party-goers to check their alcohol levels before they get behind the wheel of a car. Uber, under their joint anti-drink driving campaign called PLEDGE, is setting up breathalyser kiosks at South African Breweries events in Cape Town, Durban and Johannesburg. The project comes after the World Health Organisation released statistics pointing to 58% of road death in the country are linked to alcohol con
December 7, 2015 Read time: 2 mins
Transportation app 8279 Uber and South African Breweries have joined forces to offer breathalyser tests for party-goers to check their alcohol levels before they get behind the wheel of a car.

Uber, under their joint anti-drink driving campaign called PLEDGE, is setting up breathalyser kiosks at South African Breweries events in Cape Town, Durban and Johannesburg.

The project comes after the World Health Organisation released statistics pointing to 58% of road death in the country are linked to alcohol consumption.

Minister of Transport Dipuo Peters announced at the beginning of 2015 that there were 1118 fatal road accidents recorded between December 1, 2014 and January 5,2015

"Too many lives are destroyed by someone driving after drinking," said Uber's General Manager Alon Lits. "But we've seen first-hand that, where passengers can push a button and get a safe, affordable ride in minutes, we can help stop this."

In South Africa the BAC -- Worldwide Blood Alcohol Concentration Limit -- is 0.05 which equates to 1.5 units of alcohol or 1.5 standard drinks.

For more information on companies in this article

Related Content

  • Top down parking in South Africa
    July 3, 2015
    Some events defy understanding, many of which happen on the road. But this accident in South Africa really puts gives the imagination a workout. Nobody was injured when a car came crashing through the roof of a small house in Durban, according to the Times Live newspaper. Click here for the report. A person was asleep in a room close to where the vehicle buried itself into the home. The driver, too, escaped and claimed he recalls going over some kind of ramp that launched the car into the air and over the
    Read More
  • Tackling the UK's traffic congestion
    February 28, 2012
    The biggest problem on UK roads is congestion, and there is no shortage of ideas as to how it should be tackled. Patrick Smith reports. Congestion (and how to relieve it), along with safety, are among the top priorities facing those responsible for looking after the UK's roads. Road pricing, car-share lanes, greener vehicle initiatives and alternative methods of transport such as buses, trams and rail are all part of the approach, but prior to the current economic climate the nation's love affair with the c
    Read More
  • Road safety concern for Europe
    May 19, 2015
    A quick look at corporate results for some of the major construction equipment manufacturers paints a somewhat confusing picture of current demand. Caterpillar, the world’s largest manufacturer of off-highway machines and for so long a bell-wether for the construction sector, recently released results showing a drop in profits. CNH and Volvo CE too have been similarly afflicted with a lower than expected financial performance, perhaps a major factor in Volvo CE's decision to pull out of a joint venture part
    Read More
  • UK figures for 2012 show drop in fatalities
    September 26, 2013
    Provisional figures available from the UK’s Department for Transport reveal a drop in road fatalities in 2012 compared with the previous year. There were 1,754 fatalities in 2012, an 8% drop from 2011 according to the DfT information. In all 195,723 were killed or injured on UK roads in 2012, a drop of 4% from 2011 while 23,039 were seriously injured a drop of 0.4%. Vehicle traffic levels fell just 0.4% for 2012 compared with 2011 however. The number of pedestrian deaths, as well as motorcyclist and car occ
    Read More

Highlighted Content