Skip to main content

Samoter success says show organisers

The organisers of the Samoter construction equipment show and the co-located Asphaltica and Transpotec Logitec events in Verona claim success. Strong visitor attendance for the four day show was recorded, with 84,000 industry professionals from 86 countries entering the turnstiles. The three shows were held for the first time together at the Verona Exhibition Centre, thanks also to an agreement between Fiera Milano and Veronafiere.
February 27, 2017 Read time: 2 mins
The organisers of the 323 Samoter construction equipment show and the co-located 160 Asphaltica and Transpotec Logitec events in Verona claim success. Strong visitor attendance for the four day show was recorded, with 84,000 industry professionals from 86 countries entering the turnstiles. The three shows were held for the first time together at the Verona Exhibition Centre, thanks also to an agreement between Fiera Milano and Veronafiere.

The trade show was organised by Fiera Milano and Veronafiere and held together for the first time in the Verona Exhibition Centre with 780 exhibitors from 25 countries, 10 halls and 6 outside areas, covering a total show area of more than 84,000m2.

“The decision to work together, build a system and activate synergies with Veronafiere has certainly borne fruit ... given the results achieved by the three events," said Roberto Rettani, President of Fiera Milano. "This edition of Transpotec, in particular, confirms the approach taken by Fiera Milano three editions ago. Facts and figures, optimism and overall satisfaction clearly evident in the halls undeniably confirm the event as the most important and well-attended business opportunity for sector operators in Italy. The genuine interest shown by visitors to the show in the proposals exhibited by companies often turned into contracts and is the result of recovery and new awareness among operators but also sign of willingness to renew fleets, making an effective contribution to the development of the entire Country-System in terms of efficiency and environmental sustainability.”

“Our goal as trade show organizers," said Maurizio Danese, President of Veronafiere, "is to develop events capable of being effective business and promotion tools at the service of the entire sector. The construction machinery sector in recent years has experienced one of its most serious recessions ever and Samoter 2017, together with Asphaltica, was consequently a major challenge involving a great deal of responsibility for the 450 companies who, with us, believed in the project to re-launch the format initiated in 2014. The return of several major brands, significant business on the stands, more and more qualified operators and expansion of international buyers confirm the success of Samoter number 30 and we are already looking forward optimistically to the next edition.”

For more information on companies in this article

Related Content

  • Key Italian agreement highlights resurgence in construction machinery segment
    July 16, 2015
    An agreement has been struck between the Veronafiere-SaMoTer exhibition and Italian construction equipment manufacturing association Unacea. This deal is intended to further boost the Italian construction machinery industry. Exports are performing well (70% of production), although the domestic market has to be kick-started after falling by 80% because of the economic crisis.
  • Messe München tips bauma 2013 to be biggest bauma show ever
    April 11, 2013
    Organisers of bauma 2013 say that this year’s event is likely to be the biggest in the history of the bauma show. Between 15th and 21st April, 2013, Messe München will be opening the gates on the world´s largest construction equipment trade show. This year’s event will cover a total of 570,000m² of exhibition space, spread between 16 halls, accounting for 180,000m², and the outdoor exhibition area, offering 390,000m². Over 3,400 exhibitors from 57 countries will be showcasing their innovations at bauma 2013
  • SaMoTer exhibition presents Cantiere Digitale
    April 10, 2023
    The 31st edition of Italy's SaMoTer construction equipment exhibition - in Verona from 3-7 May - will feature the Cantiere Digitale, the digital construction site.
  • Digital sites take the stage at SaMoTer in May
    January 11, 2023
    With only five months to go, the 31st edition of SaMoTer, from 3-7 May, will be held alongside Asphaltica in Verona, Italy.