New visual identity for Atlas Copco’s Dynapac road construction equipment

Atlas Copco Road Construction Equipment has decided to align the visual identity of its Dynapac range of rollers and pavers to the design used by the other divisions in the Atlas Copco Construction Technique business area. Launched at bauma, the new Atlas Copco logotype is clearly visible on the products together with the Dynapac name. The colour scheme changes to yellow and grey, which is already used for construction tools, portable compressors and generators.
January 6, 2017 Read time: 1 min
Dynapac’s new visual identity
161 Atlas Copco Road Construction Equipment has decided to align the visual identity of its 206 Dynapac range of rollers and pavers to the design used by the other divisions in the Atlas Copco Construction Technique business area.

Launched at 688 Bauma, the new Atlas Copco logotype is clearly visible on the products together with the Dynapac name.

The colour scheme changes to yellow and grey, which is already used for construction tools, portable compressors and generators.

The company said the ambition is to form a strong uniform identity towards construction customers in all parts of the world.

“The addition of the Atlas Copco logotype on the Dynapac equipment is not only beneficial for the Construction Technique business area. The Atlas Copco Group will immediately benefit from having more brand carriers visible to the public,” said the company.

Stand: F11.1108

%$Linker: 2 Asset <?xml version="1.0" encoding="utf-16"?><dictionary /> 2 12683 0 oLinkExternal www.AtlasCopco.com www.AtlasCopco.com false /EasySiteWeb/GatewayLink.aspx?alId=12683 false false%>

 

%$Linker: 2 Internal <?xml version="1.0" encoding="utf-16"?><dictionary /> 2 11560 0 oLinkInternal <span class="oLinkInternal"><span class="oLinkInternal">View more videos</span></span> Video false /event-news/bauma-2013/video/ true false%>

For more information on companies in this article

Related Content

  • Dana Rexroth will launch the high-efficiency R2 hydromechanical variable transmission for smaller machines
    February 7, 2013
    Dana Rexroth Transmission Systems, the joint venture Dana and Bosch Rexroth, is to launch the R2 hydromechanical variable transmission (HVT). The modular transmission uses both a hydrostatic drive and a mechanical gearbox to deliver fuel savings of up to 25% compared to a torque converter transmission. Designed to work with engine outputs of 134-193kW (180-260hp), the R2 is suitable for use in wheeled loaders, motor graders, lift trucks and a variety of off-highway applications. The hydrostatic drive unit
    Read More
  • Zoomlion now supplying cranes to Chile
    January 6, 2017
    Global Crane Sales has delivered the first Zoomlion RT55 crane to Global Chile, a partner and exclusive distributor of RT cranes for Global Cranes & Machinery. Zoomlion is one of the world’s largest crane manufacturers, and Global Crane Sales is the exclusive international distributor of the Zoomlion Rough Terrain cranes.
    Read More
  • Zoomlion now supplying cranes to Chile
    January 28, 2013
    Global Crane Sales has delivered the first Zoomlion RT55 crane to Global Chile, a partner and exclusive distributor of RT cranes for Global Cranes & Machinery. Zoomlion is one of the world’s largest crane manufacturers, and Global Crane Sales is the exclusive international distributor of the Zoomlion Rough Terrain cranes.
    Read More
  • Lino Sella World has concrete presence in mixer market
    January 6, 2017
    Lino Sella World, the Italian concrete and mortar mixer manufacturer celebrating its 50th trading anniversary during 2013, exports worldwide while maintaining a strong Italian market presence. With a wide range of 140 to 500litre capacity mixers, Lino Sella World also produces hydraulic mixers with capacities from 520 up to 1500litres. The firm says all its machines are robust and made to a high standard with quality materials.
    Read More

Highlighted Content