New visual identity for Atlas Copco’s Dynapac road construction equipment

Atlas Copco Road Construction Equipment has decided to align the visual identity of its Dynapac range of rollers and pavers to the design used by the other divisions in the Atlas Copco Construction Technique business area. Launched at bauma, the new Atlas Copco logotype is clearly visible on the products together with the Dynapac name. The colour scheme changes to yellow and grey, which is already used for construction tools, portable compressors and generators.
January 6, 2017 Read time: 1 min
Dynapac’s new visual identity
161 Atlas Copco Road Construction Equipment has decided to align the visual identity of its 206 Dynapac range of rollers and pavers to the design used by the other divisions in the Atlas Copco Construction Technique business area.

Launched at 688 Bauma, the new Atlas Copco logotype is clearly visible on the products together with the Dynapac name.

The colour scheme changes to yellow and grey, which is already used for construction tools, portable compressors and generators.

The company said the ambition is to form a strong uniform identity towards construction customers in all parts of the world.

“The addition of the Atlas Copco logotype on the Dynapac equipment is not only beneficial for the Construction Technique business area. The Atlas Copco Group will immediately benefit from having more brand carriers visible to the public,” said the company.

Stand: F11.1108

%$Linker: 2 Asset <?xml version="1.0" encoding="utf-16"?><dictionary /> 2 12683 0 oLinkExternal www.AtlasCopco.com www.AtlasCopco.com false /EasySiteWeb/GatewayLink.aspx?alId=12683 false false%>

 

%$Linker: 2 Internal <?xml version="1.0" encoding="utf-16"?><dictionary /> 2 11560 0 oLinkInternal <span class="oLinkInternal"><span class="oLinkInternal">View more videos</span></span> Video false /event-news/bauma-2013/video/ true false%>

For more information on companies in this article

Related Content

  • DAT’s speedy and reliable dataloggers
    January 6, 2017
    DAT instruments is a leading manufacturer of dataloggers for geotechnical activities and special foundations. The company, whose dataloggers are suitable for use in applications relating to jet grouting; grouting; cement injection; drilling; MWD; CFA; soil mixing; vibroflotation; diaphragm walls; Lugeon tests; and mineral investigation. Product reliability and company service are said to be among DAT instruments key priorities.
    Read More
  • DAT’s speedy and reliable dataloggers
    March 27, 2013
    DAT instruments is a leading manufacturer of dataloggers for geotechnical activities and special foundations. The company, whose dataloggers are suitable for use in applications relating to jet grouting; grouting; cement injection; drilling; MWD; CFA; soil mixing; vibroflotation; diaphragm walls; Lugeon tests; and mineral investigation. Product reliability and company service are said to be among DAT instruments key priorities.
    Read More
  • AGS demonstrates the power of its new 3D application for the ID4 anti-collision crane safety management system
    January 6, 2017
    Crane and site safety management specialist AGS, which also makes and supplies elevated obstruction lighting , anemometers and anti-collision systems, will use Bauma to demonstrate its new 3D application for the ID4 anti-collision crane management system. AGS has more than 5,000 systems in use on construction sites around the world and it has a long-term strategic partnership agreement with Bouygues Construction. The group will also announce the setting up of three new subsidiaries in Rhône-Alpes, Île-de-Fr
    Read More
  • AGS demonstrates the power of its new 3D application for the ID4 anti-collision crane safety management system
    March 27, 2013
    Crane and site safety management specialist AGS, which also makes and supplies elevated obstruction lighting , anemometers and anti-collision systems, will use Bauma to demonstrate its new 3D application for the ID4 anti-collision crane management system. AGS has more than 5,000 systems in use on construction sites around the world and it has a long-term strategic partnership agreement with Bouygues Construction. The group will also announce the setting up of three new subsidiaries in Rhône-Alpes, Île-de-Fr
    Read More

Highlighted Content