Skip to main content

New sustainable mobility drive

The European Commission yesterday launched its Sustainable Urban Mobility campaign, a three-year initiative aiming to support sustainable urban mobility campaigners in 31 countries, with the opening of a registration system to support outstanding actions for fostering positive change in attitudes and behaviour. The central objective of this new campaign is to promote the advantages of combining different modes of transportation. Commission Vice-President Siim Kallas, responsible for transport, said: "We wan
July 4, 2012 Read time: 2 mins
The 2465 European Commission yesterday launched its Sustainable Urban Mobility campaign, a three-year initiative aiming to support sustainable urban mobility campaigners in 31 countries, with the opening of a registration system to support outstanding actions for fostering positive change in attitudes and behaviour.

The central objective of this new campaign is to promote the advantages of combining different modes of transportation. Commission Vice-President Siim Kallas, responsible for transport, said: "We want to encourage people to vary the way they move around the city, so our slogan invites people to ‘Do the Right Mix’. This campaign will give a boost to the local, regional, and national awareness-raising actions that play a crucial role in creating and promoting this 21st century culture of urban mobility. It is vital to promote diversity in our daily mobility choices."

An award fund of €500,000 (US$630,235) will support actions demonstrating significant networking and multiplication effects at the local, regional and/or national, or even EU level. Individuals, non-commercial entities, such as schools, NGOs, public administrations, and commercial entities are eligible to apply for up to €7,000 in financial support from the European Commission by participating in the campaign. Applicants may register their actions promoting sustainable urban mobility on %$Linker: External 0 0 0 oLinkExternal www.dotherightmix.eu dot the right mix false http://www.dotherightmix.eu/ false false%>

In addition, the campaign includes initiatives such as an award for European cities based on their sustainable urban mobility plans; and coordinated awareness-raising activities and events in 31 participating countries: EU Member States, EEA Member States (Iceland, Liechtenstein and Norway) and Croatia.

The European Commission's Sustainable Urban Mobility campaign is linked to the European Mobility Week, which runs from 16 to 22 September every year and culminates in the 'In Town Without My Car!' day. The campaign is managed by the Directorate-General for Mobility and Transport and funded through the Intelligent Energy Europe Programme, the EU's support programme for non-technological actions in the field of energy efficiency and renewable energy sources.

For more information on companies in this article

Related Content

  • New event targeted at transport research alliance
    September 13, 2013
    A one day conference is planned intended to optimise transport research infrastructure in Europe. Run under the auspices of the European Transport Research Alliance (ETRA), this conference will help facilitate the wider and more balanced use of transport research infrastructures in Europe. It will also help link relevant research data bases and provide for exchanges of data. The idea is to promote cooperation and networking of research infrastructures as part of the process for creating the ERA – T, the Eur
  • Movin’On by Michelin sets the stage for the Mobility of the Future
    September 4, 2019
    IRF (Geneva) was pleased to partner and lead some of the sessions of the 2019 edition of the Movin’On Summit, the world summit on sustainable mobility. The successful third edition hosted about 5,000 visionaries from 44 countries between June 4th and 6th, 2019, in Montreal, Canada and discussed new and actionable solutions to move from ambition to action. Created and inspired by Michelin, the event was produced by the Movin’On Sustainable Mobility Fund, with C2 International as the organising partner. U
  • Building capacity on data in African nations, Tanzania and Senegal
    May 21, 2019
    Improving road safety is a key development priority for Africa
  • China: IRF Geneva supports the World Transport Convention 2018
    May 16, 2018
    IRF Geneva’s long-standing partnership and collaboration with China Highways and Transportation Society (CHTS) and with the Government of China will be at centre stage again this year. This will be seen at the World Transport Convention 2018 to be hosted in Beijing from 18th to 21st June. The 2017 edition of the World Transport Convention (WTC) was hosted by the China Association for Science and Technology (CAST) and organised by the China Highway & Transportation Society (CHTS). It also had the support o