Skip to main content

New sustainable mobility drive

The European Commission yesterday launched its Sustainable Urban Mobility campaign, a three-year initiative aiming to support sustainable urban mobility campaigners in 31 countries, with the opening of a registration system to support outstanding actions for fostering positive change in attitudes and behaviour. The central objective of this new campaign is to promote the advantages of combining different modes of transportation. Commission Vice-President Siim Kallas, responsible for transport, said: "We wan
July 4, 2012 Read time: 2 mins
The 2465 European Commission yesterday launched its Sustainable Urban Mobility campaign, a three-year initiative aiming to support sustainable urban mobility campaigners in 31 countries, with the opening of a registration system to support outstanding actions for fostering positive change in attitudes and behaviour.

The central objective of this new campaign is to promote the advantages of combining different modes of transportation. Commission Vice-President Siim Kallas, responsible for transport, said: "We want to encourage people to vary the way they move around the city, so our slogan invites people to ‘Do the Right Mix’. This campaign will give a boost to the local, regional, and national awareness-raising actions that play a crucial role in creating and promoting this 21st century culture of urban mobility. It is vital to promote diversity in our daily mobility choices."

An award fund of €500,000 (US$630,235) will support actions demonstrating significant networking and multiplication effects at the local, regional and/or national, or even EU level. Individuals, non-commercial entities, such as schools, NGOs, public administrations, and commercial entities are eligible to apply for up to €7,000 in financial support from the European Commission by participating in the campaign. Applicants may register their actions promoting sustainable urban mobility on %$Linker: External 0 0 0 oLinkExternal www.dotherightmix.eu dot the right mix false http://www.dotherightmix.eu/ false false%>

In addition, the campaign includes initiatives such as an award for European cities based on their sustainable urban mobility plans; and coordinated awareness-raising activities and events in 31 participating countries: EU Member States, EEA Member States (Iceland, Liechtenstein and Norway) and Croatia.

The European Commission's Sustainable Urban Mobility campaign is linked to the European Mobility Week, which runs from 16 to 22 September every year and culminates in the 'In Town Without My Car!' day. The campaign is managed by the Directorate-General for Mobility and Transport and funded through the Intelligent Energy Europe Programme, the EU's support programme for non-technological actions in the field of energy efficiency and renewable energy sources.

For more information on companies in this article

Related Content

  • Michelin and IRF partner up to provide road statistics
    December 13, 2013
    Michelin has partnered with IRF to mark the global launch of the 50th Anniversary edition of the World Road Statistics. The World Road Statistics (WRS) have now been published every year since 1964. To mark this half-century of achievement, IRF has released a commemorative 50th Anniversary edition that compiles 12 years of data to provide a comprehensive statistical review of the evolution of international road and land transport from the dawn of the Millennium to the present day.
  • IRF sets out Road Safety Challenge for Africa
    February 26, 2015
    Organised in collaboration with the Ministry of Transport of Ethiopia and in the premises of the African Union, this international conference and Road Safety Challenge aims at encouraging concrete, measurable implementation of the Decade of Action Plan. It will be held on March 11th and 12th in Ethiopia’s capital, Addis Ababa. Each year nearly 1.3 million people die as a result of a road traffic collision - more than 3,000 deaths each day. Of these, 91% of road traffic deaths occur in low- and middle-income
  • Nice in 2018: The Pavement Preservation & Recycling Summit (PPRS)
    November 17, 2017
    Siobhan McKelvey, president of the Paris-based International Bitumen Emulsion Federation (IBEF), explains the importance for attending next year’s Pavement Preservation & Recycling Summit. The event will be held in Nice in southern France from 26-28 March at the Nice Acropolis. One of the highlights for me that is provided by the PPRS platform is the opportunity to exchange on communication experiences throughout the world and how the challenges of promoting the role of a good road network are met.
  • Key event for asphalt industry in Europe
    July 16, 2019
    A key event is being planned for Europe’s asphalt industry. The European Asphalt Pavement Association (EAPA) will hold the 1st EAPA Workshop on the Use of Rejuvenators in Asphalt Mixtures on the 10th and 11th September 2019. The workshop will be held in the Italian city of Padova at the Caffe Padrocchi (Rossini room) - Via VIII febbraio, n. 15 - 35122 Padova. It will take place in the afternoon of 10th September 2019 and the morning of 11th September, followed by the 5th International ISAP Symposium on A