Skip to main content

Miller International aims for big China sales for quick coupler after Sany link-up

Miller International is excited about the potential sales of its quick coupler for excavators in China following its recent link-up with Sany and presence at bauma China 2012. “The relationship with Sany is fantastic as is the exposure for the quick crawler at a show like this,” said Theo Wolfe, China business manager for Miller International (MI). “It’s [the quick crawler] is relatively new technology in China. We have to change the way people [in China] use machines, to show them that they can use one mac
January 6, 2017 Read time: 2 mins
The versatility of Miller International's quick coupler has been demonstrated on Sany's SY215C-9 series excavator during bauma China 2012
6951 Miller International is excited about the potential sales of its quick coupler for excavators in China following its recent link-up with 1170 Sany and presence at bauma China 2012.

“The relationship with Sany is fantastic as is the exposure for the quick crawler at a show like this,” said Theo Wolfe, China business manager for Miller International (MI). “It’s [the quick crawler] relatively new technology in China. We have to change the way people [in China] use machines, to show them that they can use one machine for a number of different tasks using the quick coupler. There’s huge potential for this product in China. Around 120,000 excavators were sold in China last year, compared to 7-8,000 in the UK.”

Wolfe said the quick coupler from MI, a company headquartered in Northumberland, North East England, can be attached to many key construction tools including hammers, buckets, rock wheels and rippers. A hydraulic cylinder locks the bucket, hammer or other tool in place. The quick coupler also has a mechanical balancing bar which means if there is a failure in hydraulics, it does not allow the bucket or other tool to fall off.

“By using it, the excavator can become a lot more versatile. We’ve had a lot of Sany dealers coming up to me at the [bauma China] show from other parts of the world asking me about the quick coupler.”

On MI’s trading in other emerging markets, he said: “We’ve gone into India and the Middle East. It’s always been the case that it’s difficult in the beginning as you are selling the concept. After that it’s a value sell.”

%$Linker: 2 Asset <?xml version="1.0" encoding="utf-16"?><dictionary /> 2 79112 0 oLinkExternal www.millergroundbreaking.com www.millergroundbreaking.com false /EasySiteWeb/GatewayLink.aspx?alId=79112 true false%>

For more information on companies in this article

Related Content

  • Atlas Copco introduces its Edge Drill Monitor at INTERMAT 2012
    February 2, 2012
    Atlas Copco is introducing the Edge Drill Monitor, which is designed to show what is happening at the bottom of the hole during drilling.
  • Ritchie Bros landmark auction to mark opening of UK site.
    August 23, 2012
    Ritchie Bros. Auctioneers, the world’s largest industrial auctioneer, will celebrate the Grand Opening of its new UK auction site with an unreserved public equipment auction on 18 September, 2012. A ribbon-cutting ceremony will take place on the morning of the auction to officially mark the opening of the Canadian firm’s new Donington Park, central England base.
  • Bell is introducing its new B25E and B30E ADTs
    January 6, 2017
    Bell Equipment is now launching the new B25E and B30E ADTs to its range, seen first in prototype form at the Intermat show in Paris in 2012. Marc Schürmann managing director of Bell Equipment Europe said, “There are several improvements over the D series. The A frame design from the larger trucks is now being used in the smaller trucks. There is more suspension travel and this gives more comfort and allows higher travel speeds.” He added that the increased travel speed is of particular benefit when the truc
  • Bell is introducing its new B25E and B30E ADTs
    February 7, 2013
    Bell Equipment is now launching the new B25E and B30E ADTs to its range, seen first in prototype form at the Intermat show in Paris in 2012. Marc Schürmann managing director of Bell Equipment Europe said, “There are several improvements over the D series. The A frame design from the larger trucks is now being used in the smaller trucks. There is more suspension travel and this gives more comfort and allows higher travel speeds.” He added that the increased travel speed is of particular benefit when the truc