Skip to main content

Hang on for this year’s CASE Rodeo challenge!

CASE is challenging operators in Europe, Africa and the Middle East to demonstrate their skills in the CASE Rodeo final in Paris in October. Action-packed events will take place at the Paris CASE Customer Care Centre as operators compete for the title of CASE Rodeo Champion 2018. The competition kicked off in February, with the first heat in the Czech Republic followed by events in Italy, the UK, Sweden, the Netherlands, Norway and Denmark.
June 18, 2018 Read time: 2 mins

176 CASE is challenging operators in Europe, Africa and the Middle East to demonstrate their skills in the CASE Rodeo final in Paris in October.

Action-packed events will take place at the Paris CASE Customer Care Centre as operators compete for the title of CASE Rodeo Champion 2018. The competition kicked off in February, with the first heat in the Czech Republic followed by events in Italy, the UK, Sweden, the Netherlands, Norway and Denmark.

In the rodeo-style championship – since inception in 2007 - contestants are challenged with tests at the controls of the newest CASE models. The goal is to push the operators and machines to the limits of their abilities.

The Rodeo events also provide an opportunity for dealers hosting the competitions to showcase their services and experience.

In 2010, CASE organised the first European Rodeo and every year more countries host rounds of the competition. Last year teams representing 13 nationalities participated in the EMEA Region Rodeo.

The top finishers from each participating country meet, usually in October, at the CASE Customer Centre Paris in Monthyon for the final, where they compete for the title of best operator of the EMEA region. Last year’s final saw Danish operator Bendt Martin Risom take home the title of Rodeo 2017 Champion.

First prize for the overall winner also reflects CASE’s practical 360-degree approach to supporting its customers, combining an unforgettable travel experience with an insight into CASE facilities and dealers around the world.

For the Rodeo 2017 winner, it was a trip to China, accompanied by his dealer, that included a sightseeing programme in Shanghai and Yunnan and a visit to the CASE Dealer in Yunnan - offering a glimpse into the Chinese construction industry.

The reward trip also presented a business and personal opportunity to Arne Müller Nordestgaard, sales director of S.D.Kjærsgaard, the CASE dealer who accompanied the Rodeo Champion, and Wang Zheng’an, chairman of Yunnan Anry Electromechanical Equipment, the CASE dealer in Yunnan.

For more information on companies in this article

Related Content

  • The FIA and IRF join forces to provide support for start-ups in mobility sector
    June 25, 2021
    The International Road Federation (IRF) and its new Start-Up Label will collaborate with the FIA Smart Cities Global Start-Up Contest to identify and support start-ups with high impact potential to accelerate innovation in the mobility sector across the world
  • Manitowoc celebrates 90 years of Potain tower cranes
    April 24, 2018
    Manitowoc is celebrating 90 years of Potain tower cranes with its first visit to Intermat since 2009. And it has brought three of its newest tower cranes along: the Hup 32-27, a Hup 40-30 self-erecting crane and the MDT 389, which is the largest topless crane to feature Manitou’s Crane Control System (CCS). Manitowoc shed its food equipment arm, Manitowoc Foodservice, in March 2016 and the last two years have been ‘challenging’, according to executive vice president Aaron Ravenscroft. “It’s a difficult bu
  • Testing construction machines in site conditions
    March 2, 2012
    CASE has officially opened its new €3 million Case Customer Centre Paris, France, which will allow customers from around the world to experience the full range of Case Construction Equipment in real job site working conditions. The centre, north of the French capital, includes 1,900m² of showrooms, an auditorium, a restaurant and workshops, and is set in the heart of 16 hectares of specifically designed working zones.
  • Our connected and automated future to go under the microscope at RA – IRF Sydney Conference
    May 10, 2018
    As industry and governments around the world continue to grapple with the challenges of vehicle automation, experts will gather in Sydney at the end of May to take stock of progress on the global journey to a new era of mobility. The two-day 2018 Roads Australia (RA) – IRF Regional Conference for Asia and Australasia, to be held over May 31st and June 1st, marks only the second time the two organisations have co-hosted an international event ‘down under’. And with RA playing a key role in helping inform t