Skip to main content

Fiat Industrial Village inaugurated

click image to enlargeTurin, Italy, facility showcases construction equipment, agriculture and transport.New Holland Construction is among the global brands featured at the Fiat Industrial Village, which was inaugurated this week in Turin, Italy.
April 30, 2012 Read time: 2 mins
Turin, Italy, facility showcases construction equipment, agriculture and transport.

5895 New Holland Construction is among the global brands featured at the 2729 Fiat Industrial Village, which was inaugurated this week in Turin, Italy.

As the first multi-functional centre in the Fiat industrial world, the site will sell, support, and demonstrate New Holland Construction equipment, along with products from New Holland Agriculture, FPT Industrial, and 2409 Iveco.

The futuristic showroom will educate customers on the components and systems working beneath the exterior metal that together ensure the productivity customers expect from New Holland Construction, says the company.

There is also a large product demonstration field, with specific areas to test different applications and machines. Visitors can drive Iveco trucks on a 1,200m test track with 30-60° slopes.

The state-of-art facility includes a large service shop with the latest in diagnostic equipment and tools. It is designed to complete the suggested maintenance quickly for customers to minimise their time and maximise machine life. In addition, the adjacent training centre will provide specific courses and workshops for New Holland Construction dealership technicians, as well as for technician from the other brands represented.

“Fiat Industrial Village provides a place where New Holland Construction customers can explore the excellance and industry capabilities as part of the Fiat Industrial family,” said Jim McCullough, CEO and president of 1595 CNH Construction, whose brands include New Holland Construction. “This facility is the most recent example of our commitment to these brands and the values we share.”

The newly-opened centre covers an area of more than 74,000m2, 23,000m2 of which are covered, with an 8,000m2 space dedicated to vehicle exhibition.

The location also includes an exposition of historical vehicles featuring technology advancements throughout the years, a retail store with branded merchandise and a games room.

McCullough noted that visitors to Fiat Industrial Village will have opportunities to tour the nearby New Holland Construction plant in San Mauro and the adjacent FPT Industrial engine plant in Turin.

For more information on companies in this article

Related Content

  • Liebherr open new sales and service centre in Miami, Florida
    September 25, 2013
    More than 300 invited customers and guests attended the grand opening of Liebherr’s new sales and service centre in Miami, Florida. The new state-of-the-art facility will serve as a major hub for Liebherr’s maritime cranes division and will further strengthen business relations with Central and South America and the Caribbean region.
  • Asphalt plant assists at airport project
    December 19, 2017
    An asphalt plant from ADM has helped in the reconstruction of the runway at South Caicos Airport. Herzog Caribbean recently took delivery of its new asphalt plant to supply material for the runway overhaul on South Caicos Island. The plant, an ADM EX120, delivered 23,000tonnes of material for the project without any downtime, allowing for an April 2017 completion. A division of Missouri-based Herzog Contracting, Herzog Caribbean operates out of Providenciales, the capital city of Turks & Caicos, British We
  • Russian construction machine exhibition for 2019
    December 18, 2018
    Plans are in hand for the bauma CTT RUSSIA 2019 construction machinery exhibition, which will be held in Moscow from June 4th-7th 2019. Registration is now underway for the event, claimed to be Russia’s most important construction equipment and technologies trade fair. The event will be held at Moscow’s Crocus Expo IEC and this show will be of special note as it will be the 20th anniversary of the exhibition. The organisers point to Russia’s positive economic market due to planned infrastructure expansion a
  • SDLG wheeled loaders for Moscow’s new roads and buildings
    March 28, 2014
    Two factories in Russia’s greater Moscow region are using SDLG wheeled loaders to help distribute sand and gravel for use in new roads being built across the region With Russia one of the world’s fastest growing market economies, its need for infrastructure expansion has meant more roads and, as a result, a massive increased need for sand and gravel production. Two sand and gravel factories near Moscow are said to be helping produce the new roads, sidewalks, and also, buildings.