Skip to main content

Distracted driving a problem in the UK

New research by the UK’s Institute of Advanced Motorists (IAM) reveals the high risk of distracted driving. Many drivers are using their phones and tablets to take selfies, make video calls and watch videos while at the wheel according to the report. The findings come from research commissioned this month exclusively by the IAM, which asked 500 drivers how they use their smartphones and tablets in the car.
July 22, 2015 Read time: 2 mins
New research by the UK’s 5125 Institute of Advanced Motorists (IAM) reveals the high risk of distracted driving. Many drivers are using their phones and tablets to take selfies, make video calls and watch videos while at the wheel according to the report. The findings come from research commissioned this month exclusively by the IAM, which asked 500 drivers how they use their smartphones and tablets in the car.

Results show that 9% of drivers admitted to taking a selfie while driving in the last month. This increases to 15% of young drivers aged 18-24 and 19% of 25-35 year olds. Women are less selfie obsessed than men, with just 5% of women citing they have taken a selfie while driving compared to 12% of men.

Worse still, 8% of drivers admitted to driving while using a video-calling application such as FaceTime and Skype to make and receive video calls, rising to 16% among 18-24 year olds.

An IAM study in 2012 showed that using a smartphone while driving is more dangerous than driving at the legal alcohol limit or when using cannabis. Drivers have much slower reaction times, difficulty staying in the same lane and are less able to adapt to even slowly changing circumstances.

IAM’s chief executive officer, Sarah Sillars said, “Everyone knows how dangerous using a smartphone or tablet is while driving. That’s why it’s shocking to see new trends like taking selfies and making video calls becoming common practice.  

“Safe driving is everyone’s responsibility and more must be done to catch drivers using these devices dangerously by increasing the fines and points for smartphone and tablet use at the wheel – there is simply no excuse.

“Campaigns must also be introduced that raise awareness of the prevalence of the issue in society and make this behaviour socially unacceptable as drink-driving”.

In addition, 7% of drivers admit to watching videos and stream catch-up television on the road, rising to 13% of drivers aged 18-24 and 15% of 25-32 year olds. And 18% of drivers have accessed the internet using their smartphone or tablet, rising to 27% of drivers aged 18-24 and 34% of drivers aged 25-34.

Despite this, the number of drivers given penalty points for using a smartphone at the wheel fell by more than 40% in 2014, which suggests that enforcement is an increasing problem.

For more information on companies in this article

Related Content

  • Using smartphones when driving is more dangerous than drink driving
    April 20, 2012
    Using smartphones for social networking while driving is more dangerous than drink driving or being high on cannabis behind the wheel according to research published by the IAM (Institute of Advanced Motorists) in the UK. Despite this, eight per cent of drivers admit to using smartphones for email and social networking while driving. Twenty-four per cent of 17-24 year old drivers, a group already at higher risk of being in a crash, admit to using smartphones for email and social networking while driving.
  • Pedestrians in danger in the UK
    September 9, 2015
    Official data from the UK reveals the scale of the safety problem facing pedestrians on the country’s road network. This shows that nearly 18,000 pedestrians were injured in an incident involving a vehicle in 2013, the most recent year with full analysis currently available. The charity is calling for an even greater focus on pedestrian protection to make cars safer and raise awareness of the risks.
  • DFT study highlights prevalence of cellphone use by drivers
    February 25, 2015
    A study on behalf of the Department for Transport by the Transport Research Laboratory into the prevalence of illegal mobile phone use while driving has been released. The TRL has said that the data gives greater understanding of who is using mobile phones while driving and for what purpose, and how this can then be used to support future policy development. The figures show in 2014, 1.1% of drivers in England and Scotland were observed holding a phone in their hand with a further 0.5% observed holding the
  • Ford develops drug driving simulator
    November 20, 2015
    Ford has developed a special suit that simulates the effects of being under the influence of drugs for a driver. The novel Drug Driving Suit is intended to show drivers the dangers of driving under the influence of drugs such as cannabis, cocaine and heroin Research shows that drivers are up to 30 times more likely to be involved in a fatal crash after taking illegal drugs; the suit simulates effects that can include slowed reaction, distorted vision, and hand tremors.