Celli joins Case

Israel Celli has joined Case Construction Equipment as vice president sales and marketing to lead the European Region, reporting directly to CEO and president Jim McCullough. “I am personally very pleased to have Israel back on the Case Construction Equipment team. His experience and focus on this market will continue to improve the support and service to both customers and distributors,” said McCullough. During a 35-year career, Celli was previously with Case for nearly five years where he was responsible
July 6, 2012 Read time: 1 min
Israel Celli has joined 176 Case Construction Equipment as vice president sales and marketing to lead the European Region, reporting directly to CEO and president Jim McCullough.
“I am personally very pleased to have Israel back on the Case Construction Equipment team. His experience and focus on this market will continue to improve the support and service to both customers and distributors,” said McCullough.
During a 35-year career, Celli was previously with Case for nearly five years where he was responsible for the Latin American and Caribbean division.

For more information on companies in this article

Related Content

  • The doors open on a record-breaking bauma China 2018
    November 22, 2018
    You can tell a lot from numbers – and this year’s bauma China exhibition is set to be a record-breaker! The exhibitor numbers represent an impressive 11% increase on the 2,958 exhibitors from 41 countries that presented their products and innovations to around 170,000 visitors at the 2016 event.
    Read More
  • India’s massive demand for construction machines
    June 17, 2016
    India is the new focus for the world construction industry market. In 2015 there was a change in perspective in Asia, with demand for machines in China dropping in terms of construction growth. India posted growth of 5.3% during 2015, while China achieved growth of 4%. This change at the top has been confirmed by the SaMoTer-Verona Outlook. This is a construction sector observatory group set up in partnership with Prometeia, the international economic consulting and research firm, with the support of Una
    Read More
  • Chinese firms embrace CONNEXPO-CON/AGG 2017
    March 21, 2017
    Chinese construction manufacturers were out in full force at the recent CONEXPO/CON-AGG 2017 in Las Vegas. Nearly 130 original equipment manufacturers and their supply Chinese supply chain component makers were represented – the most at any previous CONEXPO/CONAGG event. OEMs included XCMG, Sany, Zoomlion, Shantui, Sunward, LiuGong and SDLG. Nick Yaksich, senior vice-president of AEM – the US’s Association of Equipment Manufacturers and which organised the event - said the large Chinese contingent
    Read More
  • Manitowoc president sets out company strategy for Chinese market success
    January 6, 2017
    Manitowoc has released details of its strategy for capturing a greater share of crane sales in the crucial Chinese market. The American firm offers four brands in China: Grove mobile hydraulic cranes, Manitowoc high capacity crawler cranes, Potain tower cranes, and Dongyue truck cranes. It believes that continuing to import its latest cranes to meet local customer needs, while expanding its product and development team, increasing the speed of local sourcing of components, enlarging distribution networks i
    Read More

Highlighted Content