Celli joins Case

Israel Celli has joined Case Construction Equipment as vice president sales and marketing to lead the European Region, reporting directly to CEO and president Jim McCullough. “I am personally very pleased to have Israel back on the Case Construction Equipment team. His experience and focus on this market will continue to improve the support and service to both customers and distributors,” said McCullough. During a 35-year career, Celli was previously with Case for nearly five years where he was responsible
July 6, 2012 Read time: 1 min
Israel Celli has joined 176 Case Construction Equipment as vice president sales and marketing to lead the European Region, reporting directly to CEO and president Jim McCullough.
“I am personally very pleased to have Israel back on the Case Construction Equipment team. His experience and focus on this market will continue to improve the support and service to both customers and distributors,” said McCullough.
During a 35-year career, Celli was previously with Case for nearly five years where he was responsible for the Latin American and Caribbean division.

For more information on companies in this article

Related Content

  • Construction sector's quiet revolution for digital worksites
    February 8, 2017
    The digital worksite topped the agenda at this year’s CECE congress. David Arminas reports from the Czech capital Prague* Europe’s equipment manufacturers and their clients are truly in an age of transformation driven by an increasing move towards the digital worksite. Because this transformation is so deep, there looms big challenges for the entire sector and its supply chain, noted Bernd Holz, president of the CECE – Committee for European Construction Equipment, Europe’s umbrella organisation for
    Read More
  • Manitowoc celebrates 90 years of Potain tower cranes
    April 24, 2018
    Manitowoc is celebrating 90 years of Potain tower cranes with its first visit to Intermat since 2009. And it has brought three of its newest tower cranes along: the Hup 32-27, a Hup 40-30 self-erecting crane and the MDT 389, which is the largest topless crane to feature Manitou’s Crane Control System (CCS). Manitowoc shed its food equipment arm, Manitowoc Foodservice, in March 2016 and the last two years have been ‘challenging’, according to executive vice president Aaron Ravenscroft. “It’s a difficult bu
    Read More
  • Chinese construction machine manufacturers bullish as market recovers
    April 23, 2018
    Chinese manufacturers are increasing sales of construction machines both in their home market and also for export. This is the claim from Wang Guiqing, vice president of China Chamber of Commerce for Import and Export of Machinery and Electronic Products (CCCME). Wang said that demand for machines in China has increased as market conditions have improved, while the impact of the Belt and Road strategy for developing infrastructure is a massive benefit for export sales. As many projects are now commencing
    Read More
  • LiuGong chairman Zeng Guang’an stresses importance of European market
    January 6, 2017
    LiuGong chairman Zeng Guang’an has stressed the importance of the European market to the long-term health of the global construction equipment industry. “Europe is both an opportunity and challenge to LiuGong,” said Guang’an. “LiuGong has changed quickly in Europe due to meet technology needs.
    Read More

Highlighted Content