Skip to main content

Celli joins Case

Israel Celli has joined Case Construction Equipment as vice president sales and marketing to lead the European Region, reporting directly to CEO and president Jim McCullough. “I am personally very pleased to have Israel back on the Case Construction Equipment team. His experience and focus on this market will continue to improve the support and service to both customers and distributors,” said McCullough. During a 35-year career, Celli was previously with Case for nearly five years where he was responsible
July 6, 2012 Read time: 1 min
Israel Celli has joined 176 Case Construction Equipment as vice president sales and marketing to lead the European Region, reporting directly to CEO and president Jim McCullough.
“I am personally very pleased to have Israel back on the Case Construction Equipment team. His experience and focus on this market will continue to improve the support and service to both customers and distributors,” said McCullough.
During a 35-year career, Celli was previously with Case for nearly five years where he was responsible for the Latin American and Caribbean division.

For more information on companies in this article

Related Content

  • Volvo invests
    March 2, 2012
    A huge investment in its manufacturing operations is being made by Volvo Construction Equipment and the firm is also seeing the head of the division become CEO of the entire group.
  • Rehlko president Eric Fontaine interview: Ambitious plans for new brand & new leadership values for former Kohler engines group
    April 10, 2025

    Eric Fontaine joined Rehlko as president of engines in January 2025, not long after the business was rebranded from Kohler.  

    “I was impressed with the spirit of innovation and the products we have, together with the high quality of the engines,” says Fontaine of Rehlko.  

    “For our products, within the package we provide, we really are best in class, especially around torque and power density.” He also pays tribute to the talent and enthusiasm of the Rehlko engine team.

  • Manitou buys Dezzo Equipment in South Africa
    May 14, 2024
    The purchase comes as Manitou Group reports first quarter revenue up 3% from the same period last year, reaching €685 million.
  • Case demonstrates machines in Tunisia
    February 13, 2017
    CASE Construction Equipment recently carried out a major demonstration event for its construction machines in Tunisia. The event focused on the firm’s road building equipment, highlighting how the units perform, even in extreme conditions The planned large-scale projects for the development of Tunisia’s road infrastructure will require highly productive and reliable equipment to meet the country’s objectives. CASE is keen to develop a share of this market, running the event in a bid to grow its marke