Boosting two wheeler safety in Europe

A new campaign is being rolled out across several European nations in a bid to boost safety for cyclists and motorcyclists. The Think Bikes pan-European road safety campaign is intended to generate awareness for the high number of deaths and injuries among cyclists and motorcyclists. With more than 11 European countries developing national campaigns on this topic in 2015, the FIA hopes to raise international awareness for drivers to look out for users of bicycles, mopeds and motorcycles. This follows on fro
June 4, 2015 Read time: 1 min
A new campaign is being rolled out across several European nations in a bid to boost safety for cyclists and motorcyclists. The Think Bikes pan-European road safety campaign is intended to generate awareness for the high number of deaths and injuries among cyclists and motorcyclists. With more than 11 European countries developing national campaigns on this topic in 2015, the FIA hopes to raise international awareness for drivers to look out for users of bicycles, mopeds and motorcycles. This follows on from extensive research showing that road users on two wheels are the victims of bad driving in the majority of crashes they are involved in. The single most common cause of a crash involving a rider on two wheels is from another road user failing to look properly.

Related Content

  • UK’s road safety statistics
    October 3, 2022
    The UK’s road safety statistics for 2021 have been released.
    Read More
  • Developments in workzone safety systems
    May 3, 2012
    Raising awareness of safety in highway work zones is a global issue, and various initiatives highlight this as Patrick Smith reports. So seriously is work zone safety taken in the United States that each year since 1999 a special week has been set aside to highlight it. Each year in April, National Work Zone Awareness Week is held to bring national attention to motorist and worker safety and mobility issues in work zones.
    Read More
  • Developments in workzone safety systems
    February 8, 2012
    Raising awareness of safety in highway work zones is a global issue, and various initiatives highlight this as Patrick Smith reports. So seriously is work zone safety taken in the United States that each year since 1999 a special week has been set aside to highlight it. Each year in April, National Work Zone Awareness Week is held to bring national attention to motorist and worker safety and mobility issues in work zones.
    Read More
  • Safe Roads Safe Kids Project: delivering a safe journey to school
    October 15, 2018
    Every year 186,300 children die from road traffic crashes around the world. That is more than 500 children every day. Road traffic injury ranks among the top four causes of death for all children over the age of five years. According to data reported by the Moroccan Comité national de prévention des accidents de la circulation (CNPAC), young people below the age of 14 represent 15% of all the deaths on Moroccan roads and the majority of these are pedestrians. Many of these fatalities are amongst children
    Read More

Highlighted Content