Skip to main content

IRF wins highly prestigious Prince Michael Road Safety Award

The International Road Federation (IRF Geneva & IRF India) has received the prestigious Prince Michael International Road Safety Award 2017 for its Enhanced First Aid Programme The prize was handed over to the IRF chairman, Kiran Kapila and Susanna Zammataro, IRF executive director at a special ceremony held at The Savoy in London on Tuesday 12th December in the presence of His Royal Highness, Prince Michael of Kent. Since 2015, IRF has undertaken several initiatives to strengthen ‘’pre-hospital’’ trauma
March 28, 2018 Read time: 3 mins
The IRF Geneva office was presented with a prestigious safety award by His Royal Highness, Prince Michael of Kent
The International Road Federation (1201 IRF Geneva & IRF India) has received the prestigious Prince Michael International Road Safety Award 2017 for its Enhanced First Aid Programme


The prize was handed over to the IRF chairman, Kiran Kapila and Susanna Zammataro, IRF executive director at a special ceremony held at The Savoy in London on Tuesday 12th December in the presence of His Royal Highness, Prince Michael of Kent. Since 2015, IRF has undertaken several initiatives to strengthen ‘’pre-hospital’’ trauma care in India by developing skilled, competent and confident First Responders to intervene during the golden hour and increase the survival rate of road accident victims. The Enhanced First Aid for Commercial Drivers (eFD) initiative aims at training drivers to recognise an emergency, call for help and provide a more comprehensive level of pre-hospital care. The programme has already trained 12,000 commercial drivers in India and has now further developed into a certification programme on First Aid Trauma Care extended not only to drivers but also bystanders and people working on road side amenities.

“Given the shortages of ambulances, trained staff, infrastructure, systems and processes for providing emergency response services, the provision of first aid and trauma care to accident victims is often unduly delayed. The result of these delays reflects in higher traffic accident fatality rates in low-income countries. These fatality rates can be reduced if appropriate and prompt first aid and trauma care is provided at the accident site itself” said IRF chairman Kapila.

“We have started with drivers of commercial vehicles as they are ubiquitous users of road networks and witness road crashes from close proximity. They are, thus, potential resources to play a vital role in providing immediate care as well as to transport the injured from the crash site to nearby health care facilities/trauma centres.

“We are delighted to be recognised with what is one of the most prestigious awards in our sector,” continued Kapila.

“The eFD is a straightforward and practical approach, easily replicable in other parts of India and in the rest of the world. We are now ready to scale up the initiative, counting on the precious support of public authorities but also of the private sector” said IRF executive director, Zammataro.

Established in 1987 in the UK, the Prince Michael Award recognises annually achievements and innovation in road safety from around the world. Each year the most outstanding examples of international road safety initiatives are given public recognition through the scheme and the winners are invited to a gala presentation hosted in London.

For more information on companies in this article

Related Content

  • IRF Geneva develops safety initiatives in India
    January 5, 2016
    IRF India, in association with the Ministry of Road Transport and Highways (MoRTH), will shortly launch two road safety initiatives - the First Aid Trauma Care Training, and Black Spot Removal Programme. First Aid Trauma Care Training – IRF India will shortly launch the Indoor Simulation for Road Incident Training Environment (ISRITE) programme for drivers of heavy commercial vehicles. The objective of this training is to provide accident victims appropriate trauma care at the site of the accident itself,
  • IRF and FIA Kenya club to deliver training on first aid response
    April 6, 2017
    As part of the wider partnership with FIA, IRF Geneva will work with the Kenyan organisation on a project that addresses postcrash care. Given the positive results of an initial project delivered in 2016, growing international recognition of the value and impact that Enhanced First Aid (eFD) has in reducing the number of fatalities and severity of injuries, it has been decided to scale up the initiative. IRF Geneva has recently successfully trained more than 12,000 drivers in India and is engaging in a
  • Course for First Responders on How to Provide Trauma Care
    September 15, 2015
    During his recent radio programme “Mann Ki Baat,” Narendra Modi, The Prime Minister of India, expressed concern regarding the road safety situation on Indian roads and the number of lives being lost as a result of traffic accidents. Modi said, “The statistics on road accidents in our country are shocking. There is an accident every minute. And due to road accidents there is a death every four minutes." He further noted that lives can be saved by taking the injured to hospital within the first hour, also kno
  • India’s IRTE wins top Prince Michael of Kent Safety Award
    July 4, 2019
    India’s Institute of Road Traffic Education (IRTE) was among the international winners at the annual Prince Michael International Road Safety Awards in London. IRTE picked up the Premier Award for its road injury prevention programme and for being a key partner in the Safer Cars for India project established by Global NCAP, an independent certification body that evaluates the safety of vehicles. Part of IRTE’s strategy has been the setting up of what is believed to be Asia’s first Masters of Science i