Skip to main content

Hitachi Construction Machinery (Europe) aims to be number one

Hitachi Construction Machinery (Europe) has ambitions to be the number one construction equipment supplier in Europe, revealed president and CEO Moriaki Kadoya. He was speaking at INTERMAT 2015 where his company unveiled a host of new products.
April 22, 2015 Read time: 2 mins
CEO Moriaki Kadoya

Hitachi Construction Machinery (Europe) has ambitions to be the number one construction equipment supplier in Europe, revealed president and CEO Moriaki Kadoya.

He was speaking at INTERMAT 2015 where his company unveiled a host of new products. These included 233 Hitachi Construction Machinery’s first mass production hybrid wheeled loader, the ZW220HYB-5, to be launched into the Japanese market later this year. He also highlighted HCME’s first model of its Zaxis-6 medium excavator range, the ZX300LC-6, which is also the first Stage 4 excavator from Hitachi. “We have had many inquiries here and our dealers are working, and we are having discussions with rental companies and end users,” he said. “We have sold some units and the outlook is very good for us. We have big ambitions. We are one of the top in the crawler excavator market in Europe in general and we are getting stronger in wheeled excavators and wheeled loaders.” The French market, where HCME has been present for 35 years, is the third largest in Europe after France and Germany. “We want to be number one. We are confident that we will be number one,” Kadoya concluded.









For more information on companies in this article

Related Content

  • Hitachi appoints dealer in Latvia
    November 30, 2012
    Hitachi Construction Machinery (Europe) NV (HCME) has appointed Repa SIA as its new dealer for customers in Latvia. Repa, who replace Laadur OU, was established in 1991 as a dealer for used construction equipment. The head office is located in Riga and includes a 280m² office and 600m² workshops. The company employs seven sales personnel, ten technicians and six administrative staff. A subsidiary of the MONO Group, one of the largest enterprises in Latvia, and owner of companies specialising in highway engi
  • Trio of manufacturers release cutting-edge hybrid excavators
    May 19, 2014
    A trio of leading global construction equipment manufacturers have released innovative hybrid excavators. Guy Woodford reports on the new models Hitachi Construction Machinery (Europe) has launched the first of a new generation of excavators, the ZH210LC-5 hybrid. The latest innovative Zaxis-5 model has been designed to deliver reliable performance with fewer emissions and less fuel than the ZX210-3 model.
  • Dressta seek greater dealership reach in key emerging markets to boost sales
    October 10, 2013
    Dressta, the LiuGong subsidiary, is striving to increase its dealership reach in key emerging markets such as Central and South America as it aims for higher machine sales. Speaking at a recent Dressta construction machine manufacturing press event at the company’s LiuGong-owned manufacturing plant and headquarters in Stalowa Wola, southern Poland, Dressta CEO Leslaw Holysz said, “We have no [dealership] presence in Mexico and Latin America, except for Panama. Panama is a very good country for us and we
  • Hitachi's compact trio
    February 15, 2012
    Hitachi Construction Machinery (Europe) has reinforced its range of ZW wheel loaders with the launch of three new compact models, the ZW65, ZW75 and ZW95.