Skip to main content

Drive Safe India Initiative: Improving Safety of Truck Drivers and Goods Transport

In India, more than 11% of all fatalities from traffic accidents, or over 16,000 lives, involve commercial vehicles Given the loss of life, and the costs of damage to goods and property, there is an urgent need to reduce, and eventually eliminate this unnecessary loss of life. Shell, Michelin, and IRF Geneva have come together with a new initiative "Drive Safe India" (www.drivesafeindia.org) to improve all aspects of safety associated with transport of goods on Indian roads. The goal of the Drive Safe Ind
July 14, 2017 Read time: 2 mins

In India, more than 11% of all fatalities from traffic accidents, or over 16,000 lives, involve commercial vehicles

Given the loss of life, and the costs of damage to goods and property, there is an urgent need to reduce, and eventually eliminate this unnecessary loss of life.

763 Shell, 720 Michelin, and 1201 IRF Geneva have come together with a new initiative "Drive Safe India" (www.drivesafeindia.org) to improve all aspects of safety associated with transport of goods on Indian roads.

The goal of the Drive Safe India Initiative is to develop a voluntary industry code to reduce traffic accidents and fatalities by transforming:

1) commercial vehicle standards, 2) driver care and training, 3) vehicle financing, 4) insurance, and 5) road haulage contracts. As part of this initiative, a database of "safe" drivers and haulage companies will be developed. The industry code will be based on pan-India research and best practices from around the world. The impact of this initiative will be monitored using real time and collected data.

Once ready, the Drive Safe India Code will be adopted and used by the participating partners and is expected to become an industry standard used by the majority of, if not all, corporates, across all sectors of the Indian economy. The adoption of this code is expected to lead to a large reduction in the number of truck accidents and associated fatalities.

In the coming months, the launch partners of the Drive Safe India Initiative will seek to increase the number of partners to join this initiative.

The Drive Safe India Code will be formally launched at CROSSROADS World Road Meeting 2017 that is to be held in Delhi, India from 14 – 17 November 2017.

For more information on companies in this article

Related Content

  • Rajasthan Mega Highways boost trade, tourism
    April 12, 2012
    Rajasthan is one of the most favoured tourist destinations of India for both domestic and international traffic on account of its rich array of historical forts, palaces, art and culture. In terms of area, Rajasthan is the country's largest state. Its size and strategic location means that it is traversed by substantial traffic linking the neighbouring states to the north and south. The National Highway (NH) road corridors currently accommodating this traffic are the NH-8, NH-11, NH-12, NH-14 and NH-1
  • Tanzania’s new road safety programme launched
    October 6, 2022
    Tanzania has launched a new road safety programme.
  • New agreement being settled for bauma CONEXPO INDIA
    August 29, 2017
    A new agreement has been settled for bauma CONEXPO INDIA, the International Trade Fair for Construction Machinery. Under the new deal the organisers of the show will cooperate closely in the future with iCEMA, the Indian Construction Equipment Manufacturers’ Association. The agreement was signed in Delhi by Bhupinder Singh, CEO of bC Expo India, and Arvind K Garg, president of iCEMA).
  • A game changer for the Balkans – road safety & innovation forum
    July 10, 2019
    IRF Expands Operations in South East Europe Close to 300 delegates, including representatives from key Bulgarian road agencies, took part in the 2nd Road Safety & Innovation Forum on May 15th at the joint invitation of the International Road Federation, EuroRAP and the Bulgarian Branch Association for Road Safety. “We had designed this event with the idea that countries such as Bulgaria, currently lagging behind in meeting their traffic injury reduction targets, could seize technological enablers that