Skip to main content

Drive Safe India Initiative: Improving Safety of Truck Drivers and Goods Transport

In India, more than 11% of all fatalities from traffic accidents, or over 16,000 lives, involve commercial vehicles Given the loss of life, and the costs of damage to goods and property, there is an urgent need to reduce, and eventually eliminate this unnecessary loss of life. Shell, Michelin, and IRF Geneva have come together with a new initiative "Drive Safe India" (www.drivesafeindia.org) to improve all aspects of safety associated with transport of goods on Indian roads. The goal of the Drive Safe Ind
July 14, 2017 Read time: 2 mins

In India, more than 11% of all fatalities from traffic accidents, or over 16,000 lives, involve commercial vehicles

Given the loss of life, and the costs of damage to goods and property, there is an urgent need to reduce, and eventually eliminate this unnecessary loss of life.

763 Shell, 720 Michelin, and 1201 IRF Geneva have come together with a new initiative "Drive Safe India" (www.drivesafeindia.org) to improve all aspects of safety associated with transport of goods on Indian roads.

The goal of the Drive Safe India Initiative is to develop a voluntary industry code to reduce traffic accidents and fatalities by transforming:

1) commercial vehicle standards, 2) driver care and training, 3) vehicle financing, 4) insurance, and 5) road haulage contracts. As part of this initiative, a database of "safe" drivers and haulage companies will be developed. The industry code will be based on pan-India research and best practices from around the world. The impact of this initiative will be monitored using real time and collected data.

Once ready, the Drive Safe India Code will be adopted and used by the participating partners and is expected to become an industry standard used by the majority of, if not all, corporates, across all sectors of the Indian economy. The adoption of this code is expected to lead to a large reduction in the number of truck accidents and associated fatalities.

In the coming months, the launch partners of the Drive Safe India Initiative will seek to increase the number of partners to join this initiative.

The Drive Safe India Code will be formally launched at CROSSROADS World Road Meeting 2017 that is to be held in Delhi, India from 14 – 17 November 2017.

For more information on companies in this article

Related Content

  • The Road Ahead
    August 5, 2020
    According to recent figures, there are over 560,000 potholes that pose a risk of damage to vehicles in the UK alone, and the situation is similar in countries across the globe.
  • Advances in tyre technology boost performance
    February 7, 2017
    New tyre technology will increase productivity and cut downtime - Mike Woof writes Key advances in tyre technology will offer extended life for customers, as well as substantial gains in productivity and durability. Meanwhile, some major developments are also being seen in the market, with a number of smaller players now accounting for a substantial portion of sales. Important developments for tyre users include new strategies intended to improve tyre life and cut costs for consumers. One of the majo
  • The IRF gives safety award to the Spanish Road Association and the Inter-American Development Bank
    January 21, 2013
    A joint international road safety award has been presented to the Spanish Road Association and the Inter-American Development Bank. The IRF International Award on Road Safety was given for the Road Safety Strategy in Latin America and Caribbean (Diagnosis, Toolkit and Pilot Tests) project, which developed by the Inter-American Development Bank (IDB) with the technical support of the Spanish Road Association (SRA). This forms part of the IRF Global Road Achievement Award (GRAA) 2012 and is one of the most im
  • Eurasphalt & Eurobitume 2016 Congress calls for better communication
    August 5, 2016
    The bitumen industry needs to learn how to communicate with road owners, road users, and communities. This was one of the underlying themes to emerge from the Eurasphalt & Eurobitume 2016 Congress, held in the Czech capital Prague in June. Kristina Smith was there.