The future is apps, says wheeled loader maker VF Venieri

As it celebrates 70 years of business, Italian wheeled loader manufacturer VF Venieri is looking in a new direction in its bid to keep customers happy. “Everbody says that the future is service but I think that service is the past,” says VF Venieri managing director Filippo Muccinelli Venieri. “Today, everybody expects good service as a matter of course. The future is technology solutions to improve the efficiency, operator comfort and productivity of machines.” On display at VF Venieri’s Intermat 2018 sta
April 25, 2018 Read time: 2 mins
Filippo Venieri, MD of VF Venieri
As it celebrates 70 years of business, Italian wheeled loader manufacturer 7276 VF Venieri is looking in a new direction in its bid to keep customers happy. “Everbody says that the future is service but I think that service is the past,” says VF Venieri managing director Filippo Muccinelli Venieri. “Today, everybody expects good service as a matter of course. The future is technology solutions to improve the efficiency, operator comfort and productivity of machines.”


On display at VF Venieri’s Intermat 2018 stand was the Italian manufacturer’s new Electronic System for Efficiency and Safety (ESES). With a patent pending, the ESES has three components: a system that changes the response of the power steering according to the vehicle speed; electronically controlled hydrostatic transmission designed to improve efficiency and reduce fuel consumption; and a balancing system to improve the lateral stability of the vehicle.

“It’s a balancing and oscillating system that provides comfort in driving and also delivers more stability than the classic system,” says Venieri. “It improves safety because it stops the machine from tipping over on bumpy ground. If the machine tips by more than 12 to 14 degrees, then an alarm sounds to alert the driver.”

Venieri has also patented a new app which is currently under development, the Venieri Drive Connect (VDC). This will allow a fleet manager or machine owner to monitor a machine’s performance remotely, through an Apple or Android app. “We wanted to give something new to our customer, which doesn’t require them to buy anything,” says Venieri. “As well as getting information about the machine, the app will allow people to send maintenance requests to a service centre, ask for support or see where the machine was last parked.”

Venieri hopes that the app will be ready to use later this year. The long-term goal is that the flow of information out in the field will help the company to improve its machines, says Venieri.

For more information on companies in this article

Related Content

  • New Holland's new wheel loaders
    February 6, 2012
    New Holland used the Hillhead quarrying and recycling show near Buxton, England, to display two new wheel loader models, the W190B and W270B. The company claims that the W270B offers high productivity and stability in operation. Power comes from a 239kW diesel that meets US and European emissions requirements while the machine runs on axles with integrated multi-disk brakes and self-locking differentials for high traction on slippery and uneven ground. High breakout forces and productivity are claimed while
    Read More
  • Kemroc’s chain technology cuts trenches faster
    April 23, 2018
    Attachment specialist Kemroc has brought two new cutting systems to Intermat for the first time: its EK range for cutting trenches - and a new system within its Cut & Break (C&B) range which can be used for demolition of civil structures or for rock extraction. “This is the first time we have exhibited the chain cutter in France,” says Klaus Ertmer, Kemroc managing director and the inventor of all the attachments. “Because the cutting head has a chain in the middle, it means that you can dig very small, d
    Read More
  • Intrame extends its range of RAP-friendly continuous plants
    April 26, 2018
    Spanish asphalt plant manufacturer Intrame has now developed its full range of Flow-Mix continuous plants, from 100 to 400 tonnes, to take up to 50% reclaimed asphalt pavement (RAP). “Today, everything is about RAP,” says Intrame CEO Antonio Morón Hodge. “Customers are interested in the ability to add more RAP, to use lower temperatures and to mix with bitumen foaming emulsion.”
    Read More
  • China banks on the Belt and Road Initiative
    October 8, 2019
    Changsha, the capital of Hunan province, is capitalising on its well-established equipment and componentry manufacturing base as China’s global Belt and Road Initiative gathers momentum.
    Read More

Highlighted Content