Skip to main content

Case’s pink backhoe loader raises breast cancer awareness

Scale models of a pink Case backhoe loader have gone on sale at Case’s online shop: www.caseceshop.com. The models are scale replicas of a full-size Case 580 machine that was painted pink at the Case Burlington plant in Iowa, USA to raise awareness about cancer. The idea came from Marvin Linder, a design engineer at the plant, after his wife Leslie died of breast cancer. “We have had many employees and family members affected by cancer over the past few years,” said Linder. “I wanted to make this a big canc
April 11, 2013 Read time: 2 mins
Scale models of a pink 176 Case backhoe loader have gone on sale at Case’s online shop: %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 oLinkExternal www.caseceshop.com www.caseceshop.com false http://www.caseceshop.com/ false false%>

The models are scale replicas of a full-size Case 580 machine that was painted pink at the Case Burlington plant in Iowa, USA to raise awareness about cancer. The idea came from Marvin Linder, a design engineer at the plant, after his wife Leslie died of breast cancer. “We have had many employees and family members affected by cancer over the past few years,” said Linder. “I wanted to make this a big cancer push for awareness and help raise money at the same time.”

Proudly bearing a special decal reading Digging for a Cure, the Case backhoe loader has been creating cancer awareness and helping to raise donations for cancer fighting efforts at events throughout the state since 2011.

"I once saw a pink fire truck, and I thought it was a neat idea," added Linder. "I thought why can't we do something like that to help our Relay for Life team and have more awareness of cancer in itself?” Linder is captain of the Case Crusaders, the Burlington plant’s volunteer group participating in the American Cancer Society Relay for Life’s National Corporate Team Program.

For more information on companies in this article

Related Content

  • A sinkhole in St Albans near London swallows up the road
    October 9, 2015
    Around 20 residents of St Albans, a town near London, were evacuated after a huge sinkhole appeared overnight. The hole, 20m in diameter and 10m deep, cut right across at the road and well into an adjoining garden, leaving one family’s car stranded on the driveway. Residents are said to have heard a crash before the huge crater appeared, according to a BBC report. The local fire service said it had been aware of a small hole that was due to be filled in, but a resident called the station at 1:30 in the mor
  • Wildlife risk to drivers survey being conducted
    June 29, 2016
    A researcher based in Canada is carrying out a research project in the form of a survey assessing the safety risk posed by wildlife to drivers. The risk posed by wildlife to those travelling in vehicles can be severe in some areas and evaluating data can be important for assessing risk levels and awareness of risk levels amongst road users. There is the potential for serious injury or even death in the event of crashes with large animals or at high speeds. Meanwhile a driver avoiding an animal in the roadwa
  • VF Venieri claims a first for its multi-functional backhoe loader
    January 6, 2017
    VF Venieri claims that its new articulated backhoe loader, the 823E, is the only such machine on the market which is hydrostatic and multi-functional. “This machine will be ideal for local authorities and contractors who want one machine that can do many tasks,” said VF Venieri managing director Filippo Muccinelli. As with all its machines, the back hoe has hydrostatic transmission, which brings with it a number of advantages, according to Venieri.
  • VF Venieri claims a first for its multi-functional backhoe loader
    April 18, 2013
    VF Venieri claims that its new articulated backhoe loader, the 823E, is the only such machine on the market which is hydrostatic and multi-functional. “This machine will be ideal for local authorities and contractors who want one machine that can do many tasks,” said VF Venieri managing director Filippo Muccinelli. As with all its machines, the back hoe has hydrostatic transmission, which brings with it a number of advantages, according to Venieri.