Skip to main content

Drive Safe India Initiative: Improving Safety of Truck Drivers and Goods Transport

In India, more than 11% of all fatalities from traffic accidents, or over 16,000 lives, involve commercial vehicles Given the loss of life, and the costs of damage to goods and property, there is an urgent need to reduce, and eventually eliminate this unnecessary loss of life. Shell, Michelin, and IRF Geneva have come together with a new initiative "Drive Safe India" (www.drivesafeindia.org) to improve all aspects of safety associated with transport of goods on Indian roads. The goal of the Drive Safe Ind
July 14, 2017 Read time: 2 mins

In India, more than 11% of all fatalities from traffic accidents, or over 16,000 lives, involve commercial vehicles

Given the loss of life, and the costs of damage to goods and property, there is an urgent need to reduce, and eventually eliminate this unnecessary loss of life.

763 Shell, 720 Michelin, and 1201 IRF Geneva have come together with a new initiative "Drive Safe India" (www.drivesafeindia.org) to improve all aspects of safety associated with transport of goods on Indian roads.

The goal of the Drive Safe India Initiative is to develop a voluntary industry code to reduce traffic accidents and fatalities by transforming:

1) commercial vehicle standards, 2) driver care and training, 3) vehicle financing, 4) insurance, and 5) road haulage contracts. As part of this initiative, a database of "safe" drivers and haulage companies will be developed. The industry code will be based on pan-India research and best practices from around the world. The impact of this initiative will be monitored using real time and collected data.

Once ready, the Drive Safe India Code will be adopted and used by the participating partners and is expected to become an industry standard used by the majority of, if not all, corporates, across all sectors of the Indian economy. The adoption of this code is expected to lead to a large reduction in the number of truck accidents and associated fatalities.

In the coming months, the launch partners of the Drive Safe India Initiative will seek to increase the number of partners to join this initiative.

The Drive Safe India Code will be formally launched at CROSSROADS World Road Meeting 2017 that is to be held in Delhi, India from 14 – 17 November 2017.

For more information on companies in this article

Related Content

  • Forget planes, trains and shipping: It’s roads that deliver the goods worldwide says Michelin at PPRS Paris 2015
    February 24, 2015
    Forget planes, trains and shipping if you want to be a successful global multi-national says Michelin: the only way to get the right things to the right places on time and on cost is by road. Speaking at the PPRS Paris 2015 pavement preservation and recycling summit, Michelin corporate affairs vice president Eric Le Corre said “we are a worldwide industrial giant that could not operate without good roads. Roads give the critical advantage in logistical terms. We can only be successful if the roads we use ar
  • Telematics-based insurance is improving road safety among young drivers
    May 15, 2012
    New data from The Co-operative Insurance in the UK says that new data shows that the introduction of telematics technology is leading to better driving behaviour from Britain's young road users. Intelligence gathered from the company’s 'smartbox' scheme shows that 35 per cent are consistently showing 'excellent' driving while less than five per cent demonstrate 'poor' driving habits.
  • The industry’s most trusted brand in continuing education
    September 4, 2019
    With the release of an update catalogue of training and credential programmes available to road professionals worldwide, IRF has affirmed its role at the road industry’s most trusted brand in continuing education. For 70 years, an essential part of IRF’s mission has been the organisation and delivery of continuing education services that help strengthen human skills and contribute to the dissemination of knowledge and field expertise. Today, IRF’s curriculum of 40 certified courses provides technica
  • Road safety move for young drivers
    April 11, 2024
    A new road safety focus for young drivers will save lives