Skip to main content

Drive Safe India Initiative: Improving Safety of Truck Drivers and Goods Transport

In India, more than 11% of all fatalities from traffic accidents, or over 16,000 lives, involve commercial vehicles Given the loss of life, and the costs of damage to goods and property, there is an urgent need to reduce, and eventually eliminate this unnecessary loss of life. Shell, Michelin, and IRF Geneva have come together with a new initiative "Drive Safe India" (www.drivesafeindia.org) to improve all aspects of safety associated with transport of goods on Indian roads. The goal of the Drive Safe Ind
July 14, 2017 Read time: 2 mins

In India, more than 11% of all fatalities from traffic accidents, or over 16,000 lives, involve commercial vehicles

Given the loss of life, and the costs of damage to goods and property, there is an urgent need to reduce, and eventually eliminate this unnecessary loss of life.

763 Shell, 720 Michelin, and 1201 IRF Geneva have come together with a new initiative "Drive Safe India" (www.drivesafeindia.org) to improve all aspects of safety associated with transport of goods on Indian roads.

The goal of the Drive Safe India Initiative is to develop a voluntary industry code to reduce traffic accidents and fatalities by transforming:

1) commercial vehicle standards, 2) driver care and training, 3) vehicle financing, 4) insurance, and 5) road haulage contracts. As part of this initiative, a database of "safe" drivers and haulage companies will be developed. The industry code will be based on pan-India research and best practices from around the world. The impact of this initiative will be monitored using real time and collected data.

Once ready, the Drive Safe India Code will be adopted and used by the participating partners and is expected to become an industry standard used by the majority of, if not all, corporates, across all sectors of the Indian economy. The adoption of this code is expected to lead to a large reduction in the number of truck accidents and associated fatalities.

In the coming months, the launch partners of the Drive Safe India Initiative will seek to increase the number of partners to join this initiative.

The Drive Safe India Code will be formally launched at CROSSROADS World Road Meeting 2017 that is to be held in Delhi, India from 14 – 17 November 2017.

For more information on companies in this article

Related Content

  • Life DYNAMAP: real-time mapping of road infrastructure noise
    October 15, 2015
    The world’s best road infrastructure project can also have the world’s worst traffic noise problem. But where to start defeating this noise pollution? Road traffic noise is one of the most obvious aspects affecting the quality of life in urban areas. To combat this, local, national and international authorities have developed initiatives to avoid, prevent or reduce exposure to noise. One of these initiatives – Life DYNAMAP – is underway by a group of researchers in Germany, Spain and Italy. The project is f
  • ERF and Greek associations team up for road safety event in Athens
    March 13, 2015
    The ERF has teamed up with the Greek road safety associations to organise the Technical Conference on Road Infrastructure Safety Equipment in Athens this month. The financial crisis took its toll on Greek infrastructure development and by 2011 the government had frozen key motorway projects aimed at completing the Greek Trans-European Road Network. But following lengthy negotiations between Greek authorities, financial institutions and the European Commission, a deal was struck in 2014 to re-launch these im
  • IRF Executives Talks: shaping the future of Intelligent transportation
    August 29, 2024
    Technological advances for the intelligent transportation sector are developing at incredible speed globally. For many leaders in the sector, one of the biggest challenges is how they should use new technology to shape the future of intelligent transportation. SWARCO chief executive, Michael Schuch, put forward his ideas in conversation with IRF Director General Susanna Zammataro ahead of the IRF World Congress in Istanbul in October.
  • IRF Presents 2017 Road Safety Award to Korea
    August 30, 2017
    The International Road Federation has introduced a landmark Global Credential Programme for Road Safety Audit Team Leaders, recognising the essential role of Road Safety Audits to drive change in safe road design practices. Preventive risk assessment measures, such as a road safety audit or inspection, carried out on new and existing roads offer a well-charted and cost-effective pathway to reducing road traffic injury risk. Yet, those countries with the fastest growth in motorisation and road construction